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EVENTS

Affiliate Summit
AFFILIATE SUMMIT
January 28-30, 2020
These high-level decision makers are comprised of online publishers, influencers, media owners, traffic sources, advertisers, global brands, networks, technology firms, agencies, and other solution providers. They come from over 80 countries looking for new connections, innovative visions, cutting-e...

Social Media Strategies Summit : SAN FRANCISCO
SOCIAL MEDIA STRATEGIES SUMMIT : SAN FRANCISCO
February 04-06, 2020
SMSsummit is your reliable source for the latest best practices in social media marketing. Over the course of 3 days, we craft the perfect balance of case studies, deep-dive and how-to sessions all to equip you with the tools and strategies you need to create a strong-performing, engaging social med...

Accenture Interactive

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Accenture Interactive, part of Accenture Digital, helps the world’s leading brands drive superior marketing performance across the full multichannel customer experience. Named World's Biggest and Fastest-Growing Digital Agency Network by Advertising Age in Annual Agency Report 2016. Forrester Research cites digital customer experience strategy, design capabilities, and corporate vision as key differentiators. For more information visit Accenture.com/Interactive Our community guidelines: Accenture encourages you to participate and welcomes constructive engagement between members. To maintain a positive online experience for the entire community, we reserve the right to delete posts that may be deemed offensive or inappropriate as well as block users who repeatedly violate the community’s standards. This includes: - Spam or repeated comments.
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Facebook has named lead agencies for each of its apps and corporate brand. The agencies are Wieden + Kennedy, BBDO, Ogilvy, Leo Burnett and Droga5, and each will be responsible for global creative strategy and production for off-platform media. Facebook’s spokesperson confirmed the appointment to Marketing, adding that it is in the process of defining scopes for each of the brands, with work kicking off this summer and fall. The Facebook app will continue working with Wieden + Kennedy, exp...

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Accenture's Spanish subsidiary has inaugurated a new centre designed to help European clients develop digital marketing content in a multitude of formats and languages. The Accenture Interactive Center of Excellence will be located in the southern city of Malaga and will specialise in the production of digital marketing content, from banner ads and social media posts to websites and videos for marketing companies. Accenture added that over the next two years it will be looking to fill an ant...
TELECOMPAPER
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"Some 45 million Americans used ad blockers  in 2015, essentially neutralizing about $22 billion in digital advertising, according to a study released earlier this year by PageFair and Adobe. Ad blocker downloads are growing at a 50% clip in the U.S. and at 35% in Europe, where close to 80 million people  are saying “get lost” to marketers butting in on their quality content. No matter how much brand advertisers and their agencies despise ad blockers, this much is clea...
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EVENTS

Affiliate Summit
AFFILIATE SUMMIT
January 28-30, 2020
These high-level decision makers are comprised of online publishers, influencers, media owners, traffic sources, advertisers, global brands, networks, technology firms, agencies, and other solution providers. They come from over 80 countries looking for new connections, innovative visions, cutting-e...

Social Media Strategies Summit : SAN FRANCISCO
SOCIAL MEDIA STRATEGIES SUMMIT : SAN FRANCISCO
February 04-06, 2020
SMSsummit is your reliable source for the latest best practices in social media marketing. Over the course of 3 days, we craft the perfect balance of case studies, deep-dive and how-to sessions all to equip you with the tools and strategies you need to create a strong-performing, engaging social med...