360 Online Marketing Agency

Visibility | June 02, 2020

NEW YORK, NY June 2, 2020 – Consumer expectations – a key determinant of brand loyalty and profitability – have increased 37% YOY, according to a new study by Brand Keys (www.brandkeys.com), the New York-based brand loyalty and customer engagement consultancy. “How well brands meet expectations consumers hold for path-to-purchase loyalty drivers ultim...

Facebook | January 29, 2020

Facebook ads are getting more clicks from users than ever before, as shown by the Facebook tools for advertisers. The company is expected to reveal impressive results of the fourth-quarter today. Advertisers use a Facebook tool, Audience Insight to gather data to target different demographics. Though the company is going through the antitrust investigations, but the ad clicks had a hike in the second quarter, last year. The Q4 earnings report is expected to be better, noticing the increase in ad...

Content Marketing

iBasis | May 10, 2022

iBasis, a communications solutions provider for operators and digital players worldwide, announced that it was chosen by MTarget, a French B2B direct marketing services provider, for campaign management via programmable voice calls for call centers and business in banking, finance, and retail. “We are delighted to work with MTarget and their operations teams who are extremely focused on quality of services, customer engagement, and innovation. MTarget o...

Marketing Strategy

Making Science | September 28, 2021

Making Science, a technological and digital marketing consultancy specialising in e-commerce and digital transformation, has acquired Agua3 Growth Engines, home of Ad-Machina’s adtech technological platform. With this acquisition, the consultancy expands its product portfolio with a scalable platform that optimises search engine campaigns by providing natural language processing solutions. Ad-Machina has previously improved the performance of larger clients campaigns by over 30%. Read More