10 Digital Marketing Domains To Master

| June 11, 2018

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Digital marketing is a complex and dynamic field. There are so many facets of digital marketing including email marketing, social media, website design, mobile applications, content marketing, search engine optimization, analytics, digital kiosks, paid advertising / PPC, management, ecommerce, and much more that

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Soldier Unlimited

We partner with ambitious leaders to launch the most impactful brands in the world through business innovation, strategy and design. From Ground Zero to Day One Launch what you love. From capital planning through go-to-market day, Soldier creates lasting brand foundations. Impact culture, build community, and focus your vision of the future.

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Strong Use Cases Emerging For AI-Powered Marketing Applications

Article | March 11, 2020

The addition of artificial intelligence (AI) to the traditional marketing ecosystem can help businesses leverage real-time customer interactions to automate routine tasks and personalize responses to convert more leads. Many tools in the marketing tech stack including marketing automation, customer relationship management systems and content management platforms incorporate AI to some degree already, and it is becoming more pervasive. AI is already being applied by many B2B marketers with substantial success. According to the most recent Gartner Marketing Technology Survey, marketing leaders rated AI as their first choice of emerging technologies that will have the greatest positive impact on marketing over the next five years. The growing use of automated chatbots, text and other tailored marketing messages all require a strong AI foundation to provide a more human-like interaction, the report noted.

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How Artificial Intelligence Is Changing Social Media Marketing

Article | March 11, 2020

Every time you open Instagram, there are some new ads for you. All these ads relate to what you search for. You move to the explore section and can find thousands of related posts that interest you. But, how is that possible? This is not just the story of Instagram but pretty-much every social media platform today. If you are somebody who has no idea how this is happening, you are probably unaware of the intervention of AI (Artificial Intelligence) into the world of social media. Nowadays, social media platforms are thinking and acting like humans as well as rationally.

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Introducing the New 3Q Values

Article | March 11, 2020

When I first joined 3Q in the fall of 2019, we had a set of company values that had been in place for over five years, through an acquisition, a company buy-back, a major growth investment, and rapid expansion into a company with 10 locations, including Dublin and Singapore, and over 300 employees. To put it mildly, some renovations were in order.

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Word Count Trends in 25+ Industries: VoiceGraph Data Study of 24,600,000+ Articles

Article | March 11, 2020

What can you learn from ~25 million bylined articles? A lot. We’re connecting the dots between two massive data studies so you can apply word count trends in your industry to adjust your content strategy accordingly. In December 2019, our colleagues at SEMrush published a study on “The Anatomy of Top Performing Articles.” And after they analyzed the engagement rates on 700,000+ articles on a series of factors, one set of their key takeaways centered on article length.

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Soldier Unlimited

We partner with ambitious leaders to launch the most impactful brands in the world through business innovation, strategy and design. From Ground Zero to Day One Launch what you love. From capital planning through go-to-market day, Soldier creates lasting brand foundations. Impact culture, build community, and focus your vision of the future.

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