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Overcoming Payment Declines: A Guide For E-Commerce Merchants OVERCOMING PAYMENT DECLINES: A GUIDE FOR E-COMMERCE MERCHANTS

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Apr 16, 2019

Not only is 1 in every 10 e-Commerce dollars declined during payment authorization, but data reveals that up to 70% of these orders are placed by legitimate customers who can afford to make the purchase. Besides denying merchants legitimate sales, un...

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How to Develop a Social Media Strategy HOW TO DEVELOP A SOCIAL MEDIA STRATEGY

blog article

Apr 15, 2019

Social media has made a significant impact on how brands and customers interact with each other. Facebook, Twitter, Instagram, Youtube, and other social media platforms serve as a shared space for brands to showcase their uniqueness, and for customer...

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4 Tips to Help You Outsource Social Media Management 4 TIPS TO HELP YOU OUTSOURCE SOCIAL MEDIA MANAGEMENT

blog article

Apr 12, 2019

Cross-promoting content without too much duplication, answering questions and responding to comments, talking to each audience in distinctive ways, creating and posting strategic imagery it’s a LOT to manage! Which is why many entrepreneurs cho...

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What is CM - Content Marketing explanation WHAT IS CM - CONTENT MARKETING EXPLANATION

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Apr 11, 2019

How it works, what is purpose and how it can help your business. Content Marketing is a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a bra...

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How to Find the Perfect Micro-Influencers for Your Business HOW TO FIND THE PERFECT MICRO-INFLUENCERS FOR YOUR BUSINESS

blog article

Apr 10, 2019

Social media marketing is one of the most effective ways to grow your business. Many businesses choose to use influencers on prominent social media channels such as Twitter, YouTube, and Instagram. In most cases, influencers have hundreds of thousand...

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How to Step Up Your Social Media Visual Content HOW TO STEP UP YOUR SOCIAL MEDIA VISUAL CONTENT

blog article

Apr 10, 2019

You hear a lot of how important visual content is, but what is it exactly? It’s basically anything that gives its message and information via pictures, videos and other illustrations. People have been using visuals as a way of communicating sin...

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How to Make a Social Media Checklist HOW TO MAKE A SOCIAL MEDIA CHECKLIST

blog article

Apr 10, 2019

Managing your brand’s social media is a lot more work than most people might think. A typical day can include creating content, answering comments, and staying up to date with the latest features all while managing everything else on your plate...

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The Rise of the Digital Factory THE RISE OF THE DIGITAL FACTORY

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Apr 10, 2019

There is a seismic shift happening in how enterprises create websites and other digital products. To create a competitive advantage, they need to move from project-focused iteration to innovation and continuous deployment. Learn how innovative compan...

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From too many CMSes to a Single Content Hub FROM TOO MANY CMSES TO A SINGLE CONTENT HUB

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Apr 10, 2019

Are you looking to create digital products – websites, apps or devices – but have content stored in various forms across various systems? That can make workflows inefficient and governance ineffective. In short, it can make organizing and managing co...

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3 Steps To Successful PPC Advertising Campaigns 3 STEPS TO SUCCESSFUL PPC ADVERTISING CAMPAIGNS

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Apr 09, 2019

Check out our 3 Steps to creating successful PPC Advertising campaigns. This is a beginners Pay-Per-Click Advertising video, where we cover a high-level overview of the PPC Strategy you should take when you want to get the most of your campaigns.

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Need for Video Marketing : 2019 Insight look NEED FOR VIDEO MARKETING : 2019 INSIGHT LOOK

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Apr 08, 2019

Implementing trends into your profile taking you a long way. Video marketing is one of such trends pinching marketing industry now and in coming years. In this video, we highlighted some of the benefits of video marketing and share some key video mar...

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5 Tips to Boost Your SEO with Amazing Video Marketing 5 TIPS TO BOOST YOUR SEO WITH AMAZING VIDEO MARKETING

blog article

Apr 08, 2019

There is no denying that video is a big deal in the modern online marketplace, as the digital audience is increasingly migrating from lengthy written content and consuming engaging visual content instead. So much so, in fact, that it’s estimate...

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7 Tools for More Productive Digital Marketing Strategy 7 TOOLS FOR MORE PRODUCTIVE DIGITAL MARKETING STRATEGY

blog article

Apr 08, 2019

Have you ever struggled with getting organized? Have you ever tried organizing your digital marketing? If you have, you know how unbelievably hard it is. If you want to succeed in digital marketing (and who doesn’t?), you need to start organizi...

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7 Effective Social Media Marketing Strategy 2019 7 EFFECTIVE SOCIAL MEDIA MARKETING STRATEGY 2019

blog article

Apr 08, 2019

At present, Social Media became a potential channel for marketing your brand worldwide. Highly –focused, with overall reach, Social Media marketing is an essential but competitive place to drive execution. Everything you would plan and think to...

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Influencer Marketing vs. Content Marketing: Which Is For You? INFLUENCER MARKETING VS. CONTENT MARKETING: WHICH IS FOR YOU?

blog article

Apr 06, 2019

This means time to implementea clear-cut marketing strategy that will help drive more conversions and build a bigger audience. Most marketers have trusted content marketing: a tried and tested strategy that has been around. But in the last few years,...

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The Digital Marketer’s Bucket List THE DIGITAL MARKETER’S BUCKET LIST

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Apr 05, 2019

The sheer number of platforms available to digital marketers today can be intimidating, whether you’re an experienced pro or just beginning your career. That’s why we’ve rounded up a list of marketing musts that should be on every d...

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7 Social Media Marketing Trends in 2019 You Need to Prepare For 7 SOCIAL MEDIA MARKETING TRENDS IN 2019 YOU NEED TO PREPARE FOR

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Apr 05, 2019

Year after year, more and more people are joining social media networks to interact not only with their families and friends but also with the brands they love and follow all remotely and in real-time. For forward-thinking businesses, this digital ag...

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Programmatic advertising, media relations, public relations and influencer marketing best one? PROGRAMMATIC ADVERTISING, MEDIA RELATIONS, PUBLIC RELATIONS AND INFLUENCER MARKETING BEST ONE?

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Apr 05, 2019

Mobile and Internet continues to accept programmatic advertising where advertisers/brands buy advertising inventory on popular platforms like Google AdSense which is sold on a per-impression basis.

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The Cost of Hiring a Social Media Marketer THE COST OF HIRING A SOCIAL MEDIA MARKETER

blog article

Apr 05, 2019

A freelance social media marketer can help you gain additional online exposure when you kick-start a business, a brand-new product, or when you simply feel like you need a bit more visibility on the social networks. Before anything else, you should k...

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How to Measure Social Media ROI? HOW TO MEASURE SOCIAL MEDIA ROI?

blog article

Apr 05, 2019

Measuring social media ROI is an indispensable part of your social media strategy. At the end of the day, you need to know whether your social media marketing activities deliver the outcomes you need to bring your social media presence to the next le...

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Small Business Growing Pains 5 Ways Cloud Communications Can Help SMALL BUSINESS GROWING PAINS 5 WAYS CLOUD COMMUNICATIONS CAN HELP

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Apr 05, 2019

Cloud communications provides small and medium businesses with everything they need to engage customers and increase employee efficiency at a fraction of the cost of on-premise systems. Communications are the lifeblood of any business, Therefore, sma...

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5 Reasons Not to Use Your Personal Social Media Accounts for Your Business 5 REASONS NOT TO USE YOUR PERSONAL SOCIAL MEDIA ACCOUNTS FOR YOUR BUSINESS

blog article

Apr 04, 2019

Social media marketing is good for business more than 40 percent of digital customers use social media to research products and brands. However, personal social media accounts are bad for business. Here are five important reasons to use a separate bu...

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Why Social Media is a Bet You Can’t Win and What You Can Do About It WHY SOCIAL MEDIA IS A BET YOU CAN’T WIN AND WHAT YOU CAN DO ABOUT IT

blog article

Apr 04, 2019

Today I wanna talk about why social media is a bet you can’t win and what you can do about it. A lot of people are betting their businesses on social media.  I was in a client meeting where they were asking, how do we increase more sales f...

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How to Formulate a Content Marketing Strategy That Delivers Great Results HOW TO FORMULATE A CONTENT MARKETING STRATEGY THAT DELIVERS GREAT RESULTS

blog article

Apr 04, 2019

Content marketing is indeed a reliable, cost-effective, and successful tactic to grow your traffic and boost conversions. However, for your campaigns to be successful, you first need to formulate an effective content marketing strategy for your brand...

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Instagram vs. YouTube: Which Platform is Best for Your Influencer Marketing Campaign? INSTAGRAM VS. YOUTUBE: WHICH PLATFORM IS BEST FOR YOUR INFLUENCER MARKETING CAMPAIGN?

blog article

Apr 04, 2019

Can you guess how much the influencer marketing industry on Instagram is worth today? More than $1 billion. With more than 800 million active monthly users, this shouldn’t come as a surprise. However, do you also know the number of YouTube view...

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Is Machine Learning the Future of SEO? IS MACHINE LEARNING THE FUTURE OF SEO?

blog article

Apr 04, 2019

With the face of SEO constantly evolving, machine learning has become a huge concern for internet marketers. An exciting post on the Moz blog about machine learning persuaded me to dig deeper into it. Eric Enge very clearly explained how machine lear...

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8 Ways Social Media can Build Excitement for Product Launches 8 WAYS SOCIAL MEDIA CAN BUILD EXCITEMENT FOR PRODUCT LAUNCHES

blog article

Apr 03, 2019

Press releases likely come to mind as a standard tool for announcing a new product or feature. These days, though, press releases lack the power they once had for launching new products. Companies, including startups, planning a product launch often ...

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Mapping Out Your Instagram and Facebook Ad Funnel MAPPING OUT YOUR INSTAGRAM AND FACEBOOK AD FUNNEL

blog article

Apr 03, 2019

If you’re not already running Facebook and/or Instagram ads for your business, there are probably six different people who have encouraged you to move some of your advertising dollars to paid social. But where should you start? And if you are a...

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6-Steps Guide to Using Instagram Nametags for Better Visibility 6-STEPS GUIDE TO USING INSTAGRAM NAMETAGS FOR BETTER VISIBILITY

blog article

Apr 03, 2019

Social media in the likes of Facebook, Instagram, Twitter, and Pinterest has been a massive game changer for the e-commerce industry as it provides businesses with a platform to reach an unprecedented number of potential customers, and at the same ti...

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How to Build a Powerful Twitter Marketing Strategy: A Marketer HOW TO BUILD A POWERFUL TWITTER MARKETING STRATEGY: A MARKETER'S GUIDE

blog article

Apr 03, 2019

Twitter is one of the most formidable social media platforms. Yet, many marketers are struggling with building a powerful marketing strategy that would allow them to tap into the potential of this channel.  Are you one of them? Read on to find o...

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4 Types of Social Media Content That Provide the Most Value 4 TYPES OF SOCIAL MEDIA CONTENT THAT PROVIDE THE MOST VALUE

blog article

Apr 03, 2019

Silly question: what’s the point of posting social media content for your brand if there is no value in it? Creating content for social media can be pretty tricky. You have to know when and to whom to post, which social channel to use, and (mos...

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10 Best Social Media Marketing Tools for 2019 10 BEST SOCIAL MEDIA MARKETING TOOLS FOR 2019

blog article

Apr 03, 2019

Social media can have many benefits, for example, building brand awareness, selling your products, or providing excellent customer service. The challenge, when it comes to social media, is not to sink into the amount of content and data you either ha...

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15 of the Major Benefits of SEO that Every Business Owner Needs to Know 15 OF THE MAJOR BENEFITS OF SEO THAT EVERY BUSINESS OWNER NEEDS TO KNOW

blog article

Apr 03, 2019

Everyone who’s familiar with online marketing knows that they should be using search engine optimization. You know that it’s important if your want their business to succeed in the digital space. But why is that? How exactly does SEO help...

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Facebook Campaign Budget Optimization: What You Need to Know FACEBOOK CAMPAIGN BUDGET OPTIMIZATION: WHAT YOU NEED TO KNOW

blog article

Apr 02, 2019

The world’s powerhouse social network rolled out a variety of updates in 2018, including more interactive ad formats, limitations for advertisers using third-party data integrations (the sunsetting of Partner Categories) and additional changes ...

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Content Marketing vs Blogging: 3 Key Differences You Should Know CONTENT MARKETING VS BLOGGING: 3 KEY DIFFERENCES YOU SHOULD KNOW

blog article

Apr 02, 2019

Wondering what's the difference between blogging and content marketing? In this post, we'll explain 3 key differences between content marketing vs blogging. When it comes to digital marketing, there are a lot of buzzwords floating around, use...

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6 Content Marketing Tools To Take Your Game To The Next Level 6 CONTENT MARKETING TOOLS TO TAKE YOUR GAME TO THE NEXT LEVEL

blog article

Apr 02, 2019

Content marketing strategy can make or break you, but it’s often not enough. Whatever you may have planned, good luck putting it in action without the right software. Truth is a Content Marketer is sometimes as good as the tools they use.

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How to Deliver Personalized Content to Your Potential Customers HOW TO DELIVER PERSONALIZED CONTENT TO YOUR POTENTIAL CUSTOMERS

blog article

Apr 02, 2019

High-quality content impacts the decision-making process of your audience. No matter how good your product is, your target audience will make the purchase based on your online content. However, one size doesn’t fit all and the same content will...

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How Marketers Can Harness the Power of Facebook Events HOW MARKETERS CAN HARNESS THE POWER OF FACEBOOK EVENTS

blog article

Apr 02, 2019

Did you know that, worldwide, 700 million people use Facebook events each month to market their events? And that 35 million people view a public event on Facebook each day? Or that you can even sell tickets directly on your event post without the use...

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13 Things Content Marketers Should Know About Email Marketing 13 THINGS CONTENT MARKETERS SHOULD KNOW ABOUT EMAIL MARKETING

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Apr 01, 2019

As a content marketer, your top challenge is figuring out how to get relevant content in front of the right people and email marketing is one of the top marketing channels for increasing content engagement. This infographic offers up the latest best ...

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13 Tips to Help You Create SEO Friendly Content 13 TIPS TO HELP YOU CREATE SEO FRIENDLY CONTENT

blog article

Apr 01, 2019

Optimizing for both search engines and users is one of the most important things you can do for your content. However, creating SEO friendly content often requires time and efforts. But in the end, you can expect them to pay off if you do it right. M...

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Visual Social Media Marketing: 11 Effective Tips for Marketers VISUAL SOCIAL MEDIA MARKETING: 11 EFFECTIVE TIPS FOR MARKETERS

blog article

Apr 01, 2019

Visual media marketing isn't only about the right imagery. Imagine the power of great copywriting and imagery combined. Two powerful concepts that support each other have the ability to be greater than the sum of their parts. Read on to learn mor...

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A Comprehensive Guide to Social Media Analysis A COMPREHENSIVE GUIDE TO SOCIAL MEDIA ANALYSIS

blog article

Apr 01, 2019

Social media sites have been with us for more than two decades. The first social media channel was created in 1997 and was called Six Degrees. It allowed users to send messages and post bulletin board pieces. A lot has changed since then it’s h...

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How to use Quora for marketing HOW TO USE QUORA FOR MARKETING

blog article

Apr 01, 2019

In 2019, Quora turned 10 years old. However, you might have missed that it can also be a powerful platform for reaching your brand’s audience. More than 300 million monthly users are scouring Quora at any given time and now marketers have a var...

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How to Lower Your Facebook Ad Costs: 4 Tips HOW TO LOWER YOUR FACEBOOK AD COSTS: 4 TIPS

blog article

Apr 01, 2019

Worried you’re paying too much for Facebook ads? Wondering how to lower your Facebook advertising costs? In this article, you’ll discover four tips to help you spend less on Facebook ads. When you set up a Facebook campaign, you have two ...

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Inside Facebook’s Campaign Budget Optimization INSIDE FACEBOOK’S CAMPAIGN BUDGET OPTIMIZATION

blog article

Apr 01, 2019

If you use Facebook for your digital marketing and advertising, you know that campaign budget optimization isn’t easy. Unless you’re a gigantic data firm with a treasure trove of information, it can be hard to tell how much money you shou...

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 Nasdaq Fund Network NASDAQ FUND NETWORK

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Apr 01, 2019

Nasdaq Fund Network (NFN) facilitates the collection and dissemination of performance and valuation data for investment products making it discoverable to one million-plus institutional and retail investors in real time. Today, NFN covers 35,000-plu...

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131 Remarkable Social Media Stats and Facts 131 REMARKABLE SOCIAL MEDIA STATS AND FACTS

blog article

Mar 31, 2019

Without too much exaggeration, social media platforms accompany half the planet to work every livelong day. Being one of the most powerful channels of communication ever and providing a myriad of entertainment opportunities, it remains the most credi...

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Top 5 Influencer Marketing Tools To Find Instagram Influencers TOP 5 INFLUENCER MARKETING TOOLS TO FIND INSTAGRAM INFLUENCERS

blog article

Mar 31, 2019

Hands up if you’ve ever seen a person on Instagram talking about a product or service. Then shortly after viewing their post you were compelled to take a look at the mentioned product. This type of person is known as an Influencer, a person who...

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8 Must-Follow Content Marketing Strategies in 2019 8 MUST-FOLLOW CONTENT MARKETING STRATEGIES IN 2019

blog article

Mar 30, 2019

As we continue to be exposed to increasing amounts of promotions and advertisements, it’s up to marketers to break through the clutter. The best way to do this? Staying ahead of curve by adapting effective content marketing strategies. The 2018...

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The Pros and Cons of Influencer Marketing Campaign THE PROS AND CONS OF INFLUENCER MARKETING CAMPAIGN

blog article

Mar 30, 2019

Many brands invest a lot of time and a vast amount of money into influencer marketing campaigns. The results show that influencer marketing is worth the effort. Most of the research proves that influencer marketing is one of the most sustainable meth...

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7 social media trends to watch in 2019 7 SOCIAL MEDIA TRENDS TO WATCH IN 2019

blog article

Mar 30, 2019

Every year, we take a look at the past year and make informed predictions of the year to come. Based on 2018’s algorithm changes, privacy scandals and the US political climate’s build up, 2019 is poised for social media networks to regain...

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Is Facebook Organic Marketing Dead? IS FACEBOOK ORGANIC MARKETING DEAD?

blog article

Mar 29, 2019

Have recent changes to Facebook impacted your marketing? Wondering what you should and shouldn’t be doing with your organic Facebook marketing? To explore Facebook organic marketing, I interview Mari Smith. Mari is a consultant for Facebook and...

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Six Ways Small Business Can Benefit from Cloud Communications SIX WAYS SMALL BUSINESS CAN BENEFIT FROM CLOUD COMMUNICATIONS

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Mar 29, 2019

Cloud communications provides small and medium businesses with everything they need to engage customers and increase employee efficiency at a fraction of the cost of on-premise systems. Communications are the lifeblood of any business, Therefore, sma...

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How to Sell Your Social Media Management Services HOW TO SELL YOUR SOCIAL MEDIA MANAGEMENT SERVICES

blog article

Mar 28, 2019

Social media channels give a great opportunity for small and big businesses to reach an expanding audience. Overall, 61% of organizations pointed out a positive impact on revenue growth as HubSpot research reported. Also, certain marketing profession...

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5 Digital Marketing Solutions That Will Take Your Results to the Next Level 5 DIGITAL MARKETING SOLUTIONS THAT WILL TAKE YOUR RESULTS TO THE NEXT LEVEL

blog article

Mar 28, 2019

No matter what industry you’re in, we all live in a more and more competitive world, and it’s getting harder and harder to stand out from the competition. We decided to create a list of digital marketing solutions we believe every busines...

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Social Media Mistakes That Can Break a Business SOCIAL MEDIA MISTAKES THAT CAN BREAK A BUSINESS

blog article

Mar 28, 2019

In business, you sometimes have to learn lessons the hard way: through experience. However, when you mess up big time, you probably won’t make the same mistake again. There is something to be said for seeing where others have failed and vowing ...

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Top Facebook Updates That You Can’t Afford to Miss – March 2019 Edition TOP FACEBOOK UPDATES THAT YOU CAN’T AFFORD TO MISS – MARCH 2019 EDITION

blog article

Mar 28, 2019

Happy March, everyone! Spring is here, the days are getting longer and the flowers are blooming, and I hope it’s given you all plenty of renewed energy to tackle your Facebook marketing and advertising campaigns. Facebook seems to have plenty o...

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Understanding the Difference Between Search and Display Ads UNDERSTANDING THE DIFFERENCE BETWEEN SEARCH AND DISPLAY ADS

blog article

Mar 28, 2019

Paid Media can be a super powerful tool to accelerate the performance of your marketing initiatives. If that’s something you are unaware of, check out this how-to guide. But simply understanding this fact often isn’t enough. That’s ...

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A Solid Content Strategy is The First Step to Building Website Authority A SOLID CONTENT STRATEGY IS THE FIRST STEP TO BUILDING WEBSITE AUTHORITY

blog article

Mar 28, 2019

A lot of SEO tools use the concept of Domain Authority (DA) as a way to predict how well your site will rank on popular search engines like Google and Bing. But since the release of Google’s Hummingbird update in 2013, when the search engine be...

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Content Marketing Video Production - The Secret Sauce - Barnes Creative Studios CONTENT MARKETING VIDEO PRODUCTION - THE SECRET SAUCE - BARNES CREATIVE STUDIOS

video

Mar 28, 2019

Content Marketing or Inbound Marketing. You must truly understand how traditional Outbound Marketing works to see the valuable benefits of content marketing. For old school marketers, the center of the process is the marketing message you want to spr...

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Peak Instagram Posting Times You Need to Remember PEAK INSTAGRAM POSTING TIMES YOU NEED TO REMEMBER

blog article

Mar 27, 2019

As of March 2019, the number of active Instagram users per month have grown by 25% over the past year, now racking up nearly 1 billion people. According to Omnicore, the total number of active Instagram users amounts to 500 million daily. Statistics ...

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How AI Makes Influencer Marketing More Powerful HOW AI MAKES INFLUENCER MARKETING MORE POWERFUL

blog article

Mar 27, 2019

Influencer marketing is not a novelty for brands anymore. According to research, the influencer marketing industry global ad spend will rise to $5 to $10 billion by 2020. Marketers are no longer toying with the “what” and “why&rdquo...

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How to Use Google Analytics Ecommerce Reports: Standard vs. Enhanced HOW TO USE GOOGLE ANALYTICS ECOMMERCE REPORTS: STANDARD VS. ENHANCED

blog article

Mar 27, 2019

Do you sell products or services online? Wondering how Google Analytics can reveal useful details that impact your revenue? In this article, you’ll discover how to use Standard and Enhanced Ecommerce reports in Google Analytics. In Google Analy...

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Top Instagram Updates You Need to Know in 2019 – March Edition TOP INSTAGRAM UPDATES YOU NEED TO KNOW IN 2019 – MARCH EDITION

blog article

Mar 27, 2019

Another month of Instagram updates. Are you excited to see what’s new and which features are headed our way? Is the anticipation killing you? The anticipation is killing me, because this month we’ve primarily gotten news of big upcoming f...

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The Easy A-to-Z Guide to Writing Great Headlines THE EASY A-TO-Z GUIDE TO WRITING GREAT HEADLINES

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Mar 27, 2019

As a content marketer, you win the battle for engagement by making your headlines irresistible. Let’s make our way through the alphabet and spell out 26 nuggets bound to help you improve your headline-writing chops.

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75 Calls to Actions to Use in Your Email Marketing Campaigns 75 CALLS TO ACTIONS TO USE IN YOUR EMAIL MARKETING CAMPAIGNS

blog article

Mar 27, 2019

When you create an email marketing campaign, one of the most important components is the call to action or CTA. A call-to-action email button grabs a subscriber’s attention and encourages him or her to act.These simple buttons have a way of rad...

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How to Design the Perfect Influencer Engagement Strategy HOW TO DESIGN THE PERFECT INFLUENCER ENGAGEMENT STRATEGY

blog article

Mar 26, 2019

As the preferences and habits of people continue to change over time, your business strategy needs to adapt as well. This will help you stay on top of your game. Influencer marketing is one form of marketing that’s become immensely popular over...

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The ultimate social media listening guide for marketers THE ULTIMATE SOCIAL MEDIA LISTENING GUIDE FOR MARKETERS

blog article

Mar 26, 2019

You’ve heard the talk about social media listening but now you want to know how to put it to use. Listening isn’t a fad and it’s not going away as long as there are online discussions to monitor. These conversations are a significan...

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10 Metrics to Track When Analyzing Your Social Media Marketing 10 METRICS TO TRACK WHEN ANALYZING YOUR SOCIAL MEDIA MARKETING

blog article

Mar 26, 2019

Do you know if your social media marketing is working? Wondering how best to report on your efforts? In this article, you’ll discover 10 metrics worth tracking for your next marketing report. Before diving into the individual metrics to include...

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Instagram Advertising Cost: 3 Ways To Lower Ad Spend and Boost ROI INSTAGRAM ADVERTISING COST: 3 WAYS TO LOWER AD SPEND AND BOOST ROI

blog article

Mar 26, 2019

Reaching Instagram’s super-engaged 1 billion active users can pay dividends for many advertisers, but it can also cost a bundle, so finding ways to lower your Instagram advertising cost is vital. AdEspresso research shows that Instagram ads cos...

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3 New Email Marketing Tools to Make Your Campaigns More Engaging 3 NEW EMAIL MARKETING TOOLS TO MAKE YOUR CAMPAIGNS MORE ENGAGING

blog article

Mar 26, 2019

It can be easy to forget how important each of the different pieces of your marketing structure is. Our three newest integrations can help to reinvigorate your efforts and engage your customers in different ways. Changing it up every once in a while ...

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6 Predictions on How the Apple Watch Will Impact Email Marketers What We Got Right 6 PREDICTIONS ON HOW THE APPLE WATCH WILL IMPACT EMAIL MARKETERS WHAT WE GOT RIGHT

blog article

Mar 26, 2019

A few years back, right before the Apple Watch was set to be released, we sat down and put together a list of predictions we thought this emergence of wearable technology would have on the world of email marketing. We had a lot of ideas about how rea...

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Evolution of the Digital Marketing Funnel: Past and Present EVOLUTION OF THE DIGITAL MARKETING FUNNEL: PAST AND PRESENT

blog article

Mar 26, 2019

Marketing funnels used to be pretty cookie cutter: First, you’d create awareness, then have consumers consider a purchase, and finally they’d convert. But thanks to the technological age we live in, the traditional marketing funnel has ev...

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17 Email Marketing Metrics Every Marketer Needs to Know 17 EMAIL MARKETING METRICS EVERY MARKETER NEEDS TO KNOW

blog article

Mar 26, 2019

Email marketing can take time to master. It involves keeping best practices in mind for every campaign you create, overcoming common rookie mistakes, and optimizing emails for increased engagement. However, these practices alone do not ensure success...

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4 Simple Email Tricks for Conversion Rate Optimization 4 SIMPLE EMAIL TRICKS FOR CONVERSION RATE OPTIMIZATION

blog article

Mar 26, 2019

When timelines get short or budgets are tight, the process of testing email campaigns is often the first thing that is set aside. This isn’t in reference to the repetitive testing that goes into making a design look consistent across Outlook an...

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How to Improve Your Bank’s Local Google Ranking HOW TO IMPROVE YOUR BANK’S LOCAL GOOGLE RANKING

blog article

Mar 26, 2019

Banks and credit unions alike need to implement digital strategies that will help them succeed in an increasingly competitive marketplace. Local SEO is one of the most important components of such a strategy. Why? Because approximately one-third of a...

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The 5 SEO Recommendations That Matter in the End THE 5 SEO RECOMMENDATIONS THAT MATTER IN THE END

blog article

Mar 26, 2019

One of the biggest challenges in SEO is measuring impact — we know what matters (or doesn’t matter) until the rules of the game have changed. And when they do, we’re all scrambling to find a baseline again. I decided to put together...

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Evolution of the Digital Marketing Funnel: Past and Present EVOLUTION OF THE DIGITAL MARKETING FUNNEL: PAST AND PRESENT

blog article

Mar 26, 2019

Marketing funnels used to be pretty cookie cutter: First, you’d create awareness, then have consumers consider a purchase, and finally they’d convert. But thanks to the technological age we live in, the traditional marketing funnel has ev...

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17 Email Marketing Metrics Every Marketer Needs to Know 17 EMAIL MARKETING METRICS EVERY MARKETER NEEDS TO KNOW

blog article

Mar 26, 2019

Email marketing can take time to master. It involves keeping best practices in mind for every campaign you create, overcoming common rookie mistakes, and optimizing emails for increased engagement.However, these practices alone do not ensure success....

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4 Simple Email Tricks for Conversion Rate Optimization 4 SIMPLE EMAIL TRICKS FOR CONVERSION RATE OPTIMIZATION

blog article

Mar 26, 2019

When timelines get short or budgets are tight, the process of testing email campaigns is often the first thing that is set aside.This isn’t in reference to the repetitive testing that goes into making a design look consistent across Outlook and...

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3 Content Marketing Tips For eCommerce Stores 3 CONTENT MARKETING TIPS FOR ECOMMERCE STORES

video

Mar 26, 2019

Content marketing is an essential part of building a successful eCommerce business. In this guide, we sharing the how and why to getting started.

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How to Get New Clients via Social Media Marketing (3rd Rule is Vital!) HOW TO GET NEW CLIENTS VIA SOCIAL MEDIA MARKETING (3RD RULE IS VITAL!)

video

Mar 26, 2019

Do you want to stand out among your competitors? How to do it using just your smartphone?  You Will Learn: - What you must do to get new clients - How to get a better return on your marketing investment - Ways to judge a social media agency.

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How To Enhance Your Business Using The Best Social Media Marketing Strategies HOW TO ENHANCE YOUR BUSINESS USING THE BEST SOCIAL MEDIA MARKETING STRATEGIES

video

Mar 26, 2019

Effective Social Media Marketing Strategies can do wonders to your business more than you'll ever know. Check this out for more information.

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Using empathy to increase sales motivation USING EMPATHY TO INCREASE SALES MOTIVATION

blog article

Mar 26, 2019

Sales is not an easy job, let’s face it. Some people take to it like a fish out of water, while others avoid it like the plague. It takes a certain type of personality to excel at sales. Salespeople must be confident, motivated and extroverted....

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10 Things Meme Accounts Get Right About Instagram Marketing 10 THINGS MEME ACCOUNTS GET RIGHT ABOUT INSTAGRAM MARKETING

blog article

Mar 26, 2019

Does it feel like meme accounts are taking over your social media feeds? The format is everywhere these days, including Instagram, where accounts like Kale Salad and Daquan have amassed millions of followers and become brand names.While these account...

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How to Set and Reach Social Media Goals (+ 10 Types of Goals to Track) HOW TO SET AND REACH SOCIAL MEDIA GOALS (+ 10 TYPES OF GOALS TO TRACK)

blog article

Mar 26, 2019

Setting social media goals is a key step toward proving (and improving) the value of your social media work. Writing your goals down and regularly reporting on your progress also significantly increases the likelihood that you will achieve what you s...

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The Top 7 Digital Marketing Trends that Business Owners Should Follow THE TOP 7 DIGITAL MARKETING TRENDS THAT BUSINESS OWNERS SHOULD FOLLOW

infographic

Mar 26, 2019

This infographic from Serpwatch outlines a range of key stats and trend data points across all of the main digital marketing platforms, with breakdowns specific to each, in order to help guide your strategy.Worth noting, however, that the data is gen...

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Should SEOs Be Disavowing Links? Our Earned Media Team Weighs In SHOULD SEOS BE DISAVOWING LINKS? OUR EARNED MEDIA TEAM WEIGHS IN

blog article

Mar 25, 2019

Google’s Webmaster Trends guru Gary Illyes recently reiterated his stance that it’s not necessary to disavow links from suspicious or low-quality sites unless you’ve been hit with a manual penalty. Essentially, Google is smart enoug...

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6-Steps Guide to Writing Engaging Hashtags on Social Media 6-STEPS GUIDE TO WRITING ENGAGING HASHTAGS ON SOCIAL MEDIA

blog article

Mar 25, 2019

The world of social media is a never-ending carnival of specters and sounds, which consumes the attention of today’s generation. Almost 2.77 billion social network users exist in the world at present, according to Statista, and most of them fal...

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Google Dynamic Search Ads: DOs, DON’Ts, and Other Secrets GOOGLE DYNAMIC SEARCH ADS: DOS, DON’TS, AND OTHER SECRETS

blog article

Mar 25, 2019

If you stop to think about it, how often are people searching for the exact thing you target in your Google PPC campaign? And what happens to the plethora of unique searches that cross the eyes of the Google gods on a daily basis? Google has an answe...

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3 New Features to Help You Achieve Online Sales on Pinterest 3 NEW FEATURES TO HELP YOU ACHIEVE ONLINE SALES ON PINTEREST

blog article

Mar 25, 2019

Pinterest has stepped up their online sales game with the introduction of three new offerings that work together: catalogs, shopping objective, and shopping ads. Now that it’s easier for users to shop from Pinterest, businesses have the tools t...

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How and Why to Re-Engage an Old Email List (Examples Included!) HOW AND WHY TO RE-ENGAGE AN OLD EMAIL LIST (EXAMPLES INCLUDED!)

blog article

Mar 25, 2019

One of the biggest myths in email marketing is that having a massive email list will net you great results. Sure, that can be true, if you have a list of active subscribers. However, what about those subscribers who are no longer engaging with your c...

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Social Media Marketing And Content Creation SOCIAL MEDIA MARKETING AND CONTENT CREATION

video

Mar 25, 2019

Social media marketing and content creation is about one thing... Getting your market and your ideal clients to know whop you are. If you are not doing social media marketing, if you are not doing video marketing, if you are not creating content you ...

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52 Amazing Blog Post Ideas That Your Readers Won 52 AMAZING BLOG POST IDEAS THAT YOUR READERS WON'T BE ABLE TO RESIST

infographic

Mar 25, 2019

Are you looking for blog post ideas to share with your visitors and followers? Want to add more variety to your blog to avoid boring your readers?The team from Scoop Industries share their blog post ideas in this infographic.

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Measure The Offline Impact Of Online Tactics MEASURE THE OFFLINE IMPACT OF ONLINE TACTICS

blog article

Mar 25, 2019

Quantifying the offline impact of online marketing, and in turn, your website, is one of the important analytical challenges multi-channel businesses face. This blog post focuses on the multi-channel retail use case.People shop across channels, but o...

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What makes AccuraCast the perfect Social Media Marketing agency? WHAT MAKES ACCURACAST THE PERFECT SOCIAL MEDIA MARKETING AGENCY?

video

Mar 24, 2019

Social media marketing services that connect your brand with your customers. Social media marketing that is designed specifically to grow your business. Maximise customer relationships, boost brand awareness, and deliver beautifully curated content t...

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5 Customer Retention Emails Every Business Should Send 5 CUSTOMER RETENTION EMAILS EVERY BUSINESS SHOULD SEND

blog article

Mar 22, 2019

Most business owners know that keeping an existing customer is far more cost-effective than trying to rope in a new one. Existing customers are the lifeblood of every business. So much so, that businesses go out of their way to keep them coming back,...

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Everything you should know about Remarketing to make more Sales EVERYTHING YOU SHOULD KNOW ABOUT REMARKETING TO MAKE MORE SALES

blog article

Mar 22, 2019

Remarketing can be an excellent way to boost your lead generation efforts and get more conversions. Knowing what is remarketing and how it can help your business is important. The thing is, it is not everyone that comes into contact with your busines...

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5 Customer Retention Emails Every Business Should Send 5 CUSTOMER RETENTION EMAILS EVERY BUSINESS SHOULD SEND

blog article

Mar 22, 2019

Most business owners know that keeping an existing customer is far more cost-effective than trying to rope in a new one. Existing customers are the lifeblood of every business. So much so, that businesses go out of their way to keep them coming back,...

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Marketing Mistakes: Putting Your Goals First MARKETING MISTAKES: PUTTING YOUR GOALS FIRST

blog article

Mar 22, 2019

Marketing Mistakes is a recurring series from Campaign Monitor about the biggest email or digital marketing goofs made by various thought leaders across the industry.As these leaders share some hard-won wisdom from early in their careers, the rest of...

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The Importance of Emotional Marketing and Connecting with Your Audience THE IMPORTANCE OF EMOTIONAL MARKETING AND CONNECTING WITH YOUR AUDIENCE

infographic

Mar 22, 2019

As various studies have shown, triggering emotional response is the best way to get people to pay attention, and to motivate them to take action as a result of reading your content. This is even more relevant in the age of social platform algorithms ...

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Five influencer marketing lessons from the Olivia Jade scandal FIVE INFLUENCER MARKETING LESSONS FROM THE OLIVIA JADE SCANDAL

blog article

Mar 22, 2019

In a criminal complaint that resulted from an investigation conducted by the Federal Bureau of Investigations (FBI), Jade’s parents, Mossimo Giannulli, founder of the multi-billion dollar fashion brand Mossimo, and Lori Laughlin, a popular actr...

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 The Business Impact of Investing in Experience THE BUSINESS IMPACT OF INVESTING IN EXPERIENCE

whitepaper

Mar 22, 2019

Customer experience has quickly moved from competitive differentiator to business imperative. In a world where the answer to almost any question is at our fingertips, where AI is becoming a part of everyday life, and where we can get a week’s worth o...

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6 Twitter analytics tools to amplify your Twitter strategy 6 TWITTER ANALYTICS TOOLS TO AMPLIFY YOUR TWITTER STRATEGY

blog article

Mar 21, 2019

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. But if you want to use it to promote your business or your personal brand, you have to do more than just broadcast tweets every once in a while. It&rsq...

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Twitter Ads: What Changes in 2019 – The Complete Guide For Advertisers TWITTER ADS: WHAT CHANGES IN 2019 – THE COMPLETE GUIDE FOR ADVERTISERS

blog article

Mar 21, 2019

Twitter is making some big changes which could potentially increase activity and change what brands can post and when. Are you getting ready for the new Twitter Ads era? And we’re not just talking cool new features being updated or added on; we...

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Customer Journey Optimization: 4 Ways to Fix Your Landing Page Bounce Rate CUSTOMER JOURNEY OPTIMIZATION: 4 WAYS TO FIX YOUR LANDING PAGE BOUNCE RATE

blog article

Mar 21, 2019

Email is only one part of your digital marketing campaign. Sure, email marketing has the best ROI of all digital marketing initiatives, but your emails will only be successful for your brand if you’re constantly looking one step ahead. When you...

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Email Marketing versus Email Automation: The Difference Between the Two and How Marketers can Leverage it EMAIL MARKETING VERSUS EMAIL AUTOMATION: THE DIFFERENCE BETWEEN THE TWO AND HOW MARKETERS CAN LEVERAGE IT

blog article

Mar 21, 2019

The number of email users globally has reached a count of 3.8 billion. In fact, by the year 2023, it will reach a whopping 4.4 billion users. These figures are enough to show how email as a marketing channel can work wonders for you as a marketer if ...

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13 Points for Disinformation Detection 13 POINTS FOR DISINFORMATION DETECTION

infographic

Mar 21, 2019

As social networks have increasingly become vehicles for the spread of misinformation and fake news, one thing has become abundantly clear - digital literacy is a problem, and a great many people don't know how to verify the sources of such mater...

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What makes a challenger brand? (Four key characteristics) WHAT MAKES A CHALLENGER BRAND? (FOUR KEY CHARACTERISTICS)

blog article

Mar 21, 2019

A challenger brand is typically defined as a company that’s neither the market leader or a particularly niche brand, but one that sets itself apart with a driven mindset.According to The Challenger Project, these brands are “less about bu...

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Instagram Checkout – will higher conversions come at a cost? INSTAGRAM CHECKOUT – WILL HIGHER CONVERSIONS COME AT A COST?

blog article

Mar 21, 2019

Companies are pouring billions of dollars a year into social media and influencer marketing campaigns, many of which target consumers on Facebook-owned Instagram, in an effort to parlay social engagement into sales.Now, as part of its effort to grow ...

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How to Add Alt Text to Instagram Posts HOW TO ADD ALT TEXT TO INSTAGRAM POSTS

blog article

Mar 20, 2019

Want to make your Instagram posts accessible to a wider audience? Did you know you can add extra text to your Instagram posts that help the visually impaired consume your content? In this article, you’ll discover how to write and add alt text t...

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Master the Google Display Network & Expand the Reach of Your Brand MASTER THE GOOGLE DISPLAY NETWORK & EXPAND THE REACH OF YOUR BRAND

blog article

Mar 20, 2019

There are more than 2 million websites on the Google Display Network. According to Google, that reaches more than 90% of the entire internet population. But one of the best aspects of the Google Display Network is that it lets you specifically target...

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Top Benefits Of Having Digital Marketing TOP BENEFITS OF HAVING DIGITAL MARKETING

blog article

Mar 20, 2019

Currently, there is online marketing that has invaded that is marking in all corners of every business. Besides, the benefits of digital marketing are also evolving regarding the ways some of the small businesses are marketing their product and servi...

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App Development Business: The Journey From Good To Great APP DEVELOPMENT BUSINESS: THE JOURNEY FROM GOOD TO GREAT

blog article

Mar 20, 2019

what next? Where is your business heading? Is it stuck in the same place or experienced growth? This thought will take you back in the memory, you will remember the inception time of your business and compare it with the current position. The strengt...

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4 Tips for Creating a Digital Product That Can Make You a Tidy Profit 4 TIPS FOR CREATING A DIGITAL PRODUCT THAT CAN MAKE YOU A TIDY PROFIT

blog article

Mar 20, 2019

In the past, creating your very own product may have seemed like a pipedream. There was so much work involved in building a product, not to mention the fortune often required just to get a product to market. But not anymore. Now, anyone can create a ...

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6 Persuasion Marketing Tricks to Boost Your Online Conversions 6 PERSUASION MARKETING TRICKS TO BOOST YOUR ONLINE CONVERSIONS

blog article

Mar 19, 2019

Looking to increase conversions on your website? Persuasion is a powerful tool that every digital marketer needs in their arsenal. In this post, we’ll share 6 persuasion marketing tricks to boost your conversions. How do people decide to do any...

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How to Promote Your Live Event on Facebook HOW TO PROMOTE YOUR LIVE EVENT ON FACEBOOK

blog article

Mar 19, 2019

Are you planning a live event? Wondering how to use Facebook marketing to reach and stay in touch with attendees? In this article, you’ll discover how to promote your live event or conference on Facebook before, during, and after the show. Face...

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How Your Current Traffic Impacts Your SEO HOW YOUR CURRENT TRAFFIC IMPACTS YOUR SEO

blog article

Mar 19, 2019

Can’t find your website in search results? You’re not alone. Millions of sites struggle to carve out space for themselves on search engines. If current traffic is low, you might be wondering if that’s hurting your chances at moving ...

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Making the Most out of Your Instagram Stories MAKING THE MOST OUT OF YOUR INSTAGRAM STORIES

blog article

Mar 19, 2019

Stories have become a major part of Instagram, receiving millions of views daily. If your brand is active on the platform it’s important to take advantage of this space, since it presents a huge opportunity to be discovered by audiences both ne...

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Ways to Make Your Blogs Optimized for Lead Generation WAYS TO MAKE YOUR BLOGS OPTIMIZED FOR LEAD GENERATION

blog article

Mar 19, 2019

It is widely recognized that content marketing and SEO share a close relationship. It is the prime reason why most businesses these days are devoting more attention to their blogs. Many experts stress that strategically generated content can improve ...

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How to Use Facebook Lead Ads to Grow Your Business HOW TO USE FACEBOOK LEAD ADS TO GROW YOUR BUSINESS

blog article

Mar 19, 2019

Facebook lead ads can accomplish a variety of marketing objectives, but they’re best at helping with one of marketing’s golden rules: Know thy audience.Many marketers think they know their audience, but often confuse customer data with cu...

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The Power of the Hashtag THE POWER OF THE HASHTAG

blog article

Mar 19, 2019

Hastags are now a normal part of social media activity but you may be wondering how you can leverage them for business.  When used strategically, hashtags hold an amazing power to reach large audiences and there's little doubt they can serve...

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Insta-Game Changer INSTA-GAME CHANGER

blog article

Mar 19, 2019

Today Instagram announced the long awaited confirmation of the beta rollout of Checkout on Instagram. There’s been rumbling in the industry for months about Instagram’s desire to push in-app ecommerce sales and it’s finally becoming...

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The Ultimate PIM Buyer THE ULTIMATE PIM BUYER'S GUIDE 2019

whitepaper

Mar 19, 2019

How to choose the right PIM solution? There are many different Product Information Management (PIM) platforms available. At first glance, many seem alike. However, there are big differences in the platforms, functionality, features and benefits. Down...

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20 Social Media Analytics Tools That Will Uncover Hidden Insights 20 SOCIAL MEDIA ANALYTICS TOOLS THAT WILL UNCOVER HIDDEN INSIGHTS

blog article

Mar 18, 2019

There’s an old saying “Who owns the information, owns the world.” Indeed, it is difficult to overestimate the role of monitoring and analytics in social media. These are important stages for successful business development and effec...

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The Top 7 Unsubscribe Best Practices for Email Marketers THE TOP 7 UNSUBSCRIBE BEST PRACTICES FOR EMAIL MARKETERS

blog article

Mar 18, 2019

We’ve all gone through some sort of breakup. Whether it’s a romantic relationship or a job, it’s not always easy to say goodbye. But what if you’re trying to dump a company that won’t leave you alone? Have you ever tried...

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6 Examples of Marketing Automation workflow for E-commerce with MailChimp 6 EXAMPLES OF MARKETING AUTOMATION WORKFLOW FOR E-COMMERCE WITH MAILCHIMP

blog article

Mar 18, 2019

Email marketing is one of the best marketing strategies to acquire leads and turn them into paying customers. It will amaze you to know that the return on investment for email marketing averages at 3,800%, or an average of $38 return for every dollar...

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Differences & Benefits of the Different Video Hosting Options Out There DIFFERENCES & BENEFITS OF THE DIFFERENT VIDEO HOSTING OPTIONS OUT THERE

blog article

Mar 18, 2019

Video! It’s everywhere and rapidly growing as one-third of all time online is spent watching video, and it is predicted that 80 percent of all internet traffic will come from video in 2019. In fact, if you aren’t executing a video marketi...

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A 4-Step Guide To Tracking Social Media In Google Analytics A 4-STEP GUIDE TO TRACKING SOCIAL MEDIA IN GOOGLE ANALYTICS

blog article

Mar 18, 2019

Google Analytics is one of the best ways to learn about your website visitors.And when you couple data from your website with social media, you’ll be able to create a traffic-driving machine to your online assets.This isn’t an exaggeratio...

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The Top 7 Unsubscribe Best Practices for Email Marketers THE TOP 7 UNSUBSCRIBE BEST PRACTICES FOR EMAIL MARKETERS

blog article

Mar 18, 2019

We’ve all gone through some sort of breakup. Whether it’s a romantic relationship or a job, it’s not always easy to say goodbye. But what if you’re trying to dump a company that won’t leave you alone?Have you ever tried ...

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The Two Biggest SEO Opportunities in 2019 THE TWO BIGGEST SEO OPPORTUNITIES IN 2019

video

Mar 18, 2019

Google released featured snippets back in 2015, but they are increasing in visibility in nearly every search result.  Many believe that this is the end of SEO and that featured snippets will eventually destroy content marketing.  In this vi...

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What’s going on at Facebook, and will it affect advertisers? WHAT’S GOING ON AT FACEBOOK, AND WILL IT AFFECT ADVERTISERS?

blog article

Mar 18, 2019

For years, Facebook has been impervious to incidents that seem to threaten its multi-billion dollar advertising business. Even the effects of the Cambridge Analytica scandal have, at least to date, been far less noticeable than many industry observer...

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Chief Marketing Officers talk Digital Marketing Strategy and Tactics CxOTalk CHIEF MARKETING OFFICERS TALK DIGITAL MARKETING STRATEGY AND TACTICS CXOTALK

video

Mar 18, 2019

Although marketing theory is useful, the real comes in marketing tactics and execution. We talk with two seasoned CMOs to learn digital marketing strategy and tactics that deliver results, build your brand, and help you stand out from the crowd.

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Learn to Drive More Traffic and Sales With This $29 Social Media Bootcamp LEARN TO DRIVE MORE TRAFFIC AND SALES WITH THIS $29 SOCIAL MEDIA BOOTCAMP

blog article

Mar 17, 2019

If you’re looking to land a job in social media, the Social Media Marketing In 2019 Master Class Bundle is your ticket. This bundle features 10 courses, 338 lessons and 30 hours of instruction. With lifetime access, you can take your time going...

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Does Organic Content Still Work on Social Media? DOES ORGANIC CONTENT STILL WORK ON SOCIAL MEDIA?

blog article

Mar 15, 2019

Every year we hear that organic content has stopped bringing the results marketers need. Brazilian star marketer, Luiz Henrique Ferreira speaks about the continued importance of organic content in tandem with a robust paid content strategy, personali...

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The One-Hour Guide to SEO, Part 1: SEO Strategy - Whiteboard Friday THE ONE-HOUR GUIDE TO SEO, PART 1: SEO STRATEGY - WHITEBOARD FRIDAY

blog article

Mar 15, 2019

Can you learn SEO in an hour? Surprisingly, the answer is yes, at least when it comes to the fundamentals!.With this edition of Whiteboard Friday, we're kicking off something special: a six-part series of roughly ten-minute-long videos designed t...

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Best Practices for Adding Medium to Your Blog Strategy BEST PRACTICES FOR ADDING MEDIUM TO YOUR BLOG STRATEGY

blog article

Mar 14, 2019

If you regularly publish on your company’s blog, you may already be seeing the benefits of business blogging. On top of posting regularly and promoting content on social, there are other strategies to increase your content’s discoverabili...

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Digital Marketing Math: All the Formulas You Need to Know on One DIGITAL MARKETING MATH: ALL THE FORMULAS YOU NEED TO KNOW ON ONE

blog article

Mar 14, 2019

Digital marketing math can help you improve your email marketing campaigns and online marketing initiatives. By getting a good handle on your analytics and email metrics, you can improve your digital marketing campaigns using real data instead of gue...

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What Videos do Your Customers Want to See on Social Media? WHAT VIDEOS DO YOUR CUSTOMERS WANT TO SEE ON SOCIAL MEDIA?

infographic

Mar 14, 2019

As you may have read, video has become the preferred form of content that consumers want to see from brands on social. But not all video is created equal - consumers also have different expectations for video, across different platforms.

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How to Build a Successful Pinterest Marketing Strategy: A Marketer HOW TO BUILD A SUCCESSFUL PINTEREST MARKETING STRATEGY: A MARKETER'S GUIDE

blog article

Mar 14, 2019

Pinterest marketing is different from other platforms. To be successful on Pinterest, it is important to know what distinguishes it from other social media channels. For a start, Pinterest is not a social network. It’s a visual search engine, d...

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How to Set & Achieve Marketing Objectives in 2019 HOW TO SET & ACHIEVE MARKETING OBJECTIVES IN 2019

blog article

Mar 14, 2019

In the content marketing industry, setting objectives can be a double-edged sword. On the one hand, constantly raising the bar can incentivize your team to sustain your growth rate over long periods of time. But on the other hand, it can also incenti...

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The Best Time to Post on Instagram, Facebook, Twitter, LinkedIn, & Pinterest THE BEST TIME TO POST ON INSTAGRAM, FACEBOOK, TWITTER, LINKEDIN, & PINTEREST

blog article

Mar 14, 2019

Social media is one of the best ways to amplify your brand and the great content you’re creating. But it isn’t enough to just post content to social whenever you feel like it. Some times are better than others.So, what are the best hours ...

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Log File Analysis For SEO LOG FILE ANALYSIS FOR SEO

blog article

Mar 14, 2019

Log file analysis is a lost art. But it can save your SEO butt. This post is half-story, half-tutorial about how web server log files helped solve a problem, how we analyzed them, and what we found. Read on, and you’ll learn to use grep plus Sc...

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 Data Never Sleeps 6.0 How Much Data is generated every minute? DATA NEVER SLEEPS 6.0 HOW MUCH DATA IS GENERATED EVERY MINUTE?

whitepaper

Mar 14, 2019

We live in a world full of data, and it’s expanding at astonishing rates. We may need to unplug and take a break from time to time, but data never sleeps. All around the world, data is being created every minute of every day, from clicks, likes, and ...

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4 Facebook Ad Techniques That Deliver Results 4 FACEBOOK AD TECHNIQUES THAT DELIVER RESULTS

blog article

Mar 13, 2019

Want to improve your Facebook advertising results? Looking for successful examples you can model? In this article, you’ll discover four ways to generate clicks, leads, and conversions using Facebook ads. People who aren’t familiar with yo...

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6 Original Lead Nurturing Examples to Boost your Facebook Campaign 6 ORIGINAL LEAD NURTURING EXAMPLES TO BOOST YOUR FACEBOOK CAMPAIGN

blog article

Mar 13, 2019

A solid lead nurturing strategy is a must for a business that wants to increase its customer base and sales. The truth is 79% of marketing leads never convert into salesbecause of a lack of a successful lead nurturing strategy. This is especially nec...

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How to Create a Social Media Marketing Strategy in 8 Easy Steps HOW TO CREATE A SOCIAL MEDIA MARKETING STRATEGY IN 8 EASY STEPS

blog article

Mar 13, 2019

A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your actions and lets you know whether you’re succeeding or failing. Every post, reply, like, and comment should serve a ...

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Your Guide to Social Media Competitive Analysis YOUR GUIDE TO SOCIAL MEDIA COMPETITIVE ANALYSIS

blog article

Mar 13, 2019

No matter what kind of business you have, you will be facing competition. These might be older, more established companies with loyal clientele and a legion of fans on social media, or they might be new competition coming out of the woodwork trying t...

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How to Boost Performance By Connecting Video & Search Campaigns HOW TO BOOST PERFORMANCE BY CONNECTING VIDEO & SEARCH CAMPAIGNS

blog article

Mar 13, 2019

We have already detailed digital video’s impact on search advertising when running simultaneously, but Netsertive wanted to take things a step further and measure the impact of actually connecting the campaigns together. Retargeting (aka remark...

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2 Questions to Find Your Best Sources of Website Traffic 2 QUESTIONS TO FIND YOUR BEST SOURCES OF WEBSITE TRAFFIC

blog article

Mar 13, 2019

With digital marketing, there is certainly no shortage of hype about all the different tactics to drive traffic to your website.  There’s SEO, Google Ads, Facebook Ads, LinkedIn, YouTube, email marketing.My point is, there’s a lot to...

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5 Reasons Legacy Brands Struggle With SEO 5 REASONS LEGACY BRANDS STRUGGLE WITH SEO

blog article

Mar 13, 2019

Given the increasing importance of brand in SEO, it seems a cruel irony that many household name-brands seem to struggle with managing the channel. Yet, in my time at Distilled, I've seen just that: numerous name-brand sites in various states of ...

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A High Bounce Rate Isn’t Evil—It’s an Opportunity A HIGH BOUNCE RATE ISN’T EVIL—IT’S AN OPPORTUNITY

blog article

Mar 12, 2019

A couple of weeks ago, a friend invited me to his birthday party hosted at a family friend’s house. The menu was planned, the bar was stocked, and the present was wrapped. And theoretically, it was going to be a blast. But as the party approach...

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How to build a marketing funnel to drive business growth HOW TO BUILD A MARKETING FUNNEL TO DRIVE BUSINESS GROWTH

blog article

Mar 12, 2019

No business can grow without a marketing funnel that is constantly loaded with new names at the top and is moving leads through the various stages of the funnel at a consistent pace.While customer retention and reducing customer churn are very import...

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A Marketer’s Guide to Using User-Generated Content on Social Media A MARKETER’S GUIDE TO USING USER-GENERATED CONTENT ON SOCIAL MEDIA

blog article

Mar 12, 2019

User-generated content (UGC) is any content—text, videos, images, reviews, etc.—created by people, rather than brands. And brands will often share UGC on their own social media accounts, website, and other marketing channels.For many bran...

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What is Lead Nurturing? [Examples and Best Practices] WHAT IS LEAD NURTURING? [EXAMPLES AND BEST PRACTICES]

blog article

Mar 12, 2019

Lead nurturing is a highly effective way to generate more sales for your business. When you combine lead nurturing with marketing automation, your results can be even better.For digital marketers, a step-by-step lead nurturing process can turn a haph...

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AI In Content Marketing AI IN CONTENT MARKETING

video

Mar 12, 2019

Writing social media posts, product descriptions might sound like a routine for some people and companies, and this is where Artificial Intelligence text generator comes handy. There is a software that can reduce time and cost of content production, ...

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The 15 Best Lead Generation Tools in 2019 THE 15 BEST LEAD GENERATION TOOLS IN 2019

blog article

Mar 12, 2019

Online lead generation is difficult. There’s no way around it.There are tons of companies competing for the attention of a finite group of website visitors, and the content marketing world is only getting noisier.So this leaves you with three b...

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10 Compelling Above the Fold Content Examples to Inspire Your Own 10 COMPELLING ABOVE THE FOLD CONTENT EXAMPLES TO INSPIRE YOUR OWN

blog article

Mar 12, 2019

In copywriting, there’s an old adage that states the purpose of your first line of copy is to compel people to read your second line of copy. In web design, the same principle applies. But instead of crafting a compelling first line of copy, yo...

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Eight Ways to Optimize Your Email Marketing Automation EIGHT WAYS TO OPTIMIZE YOUR EMAIL MARKETING AUTOMATION

blog article

Mar 12, 2019

Automation isn’t all about gleaming robots on factory floors. You’ll have heard about some of the stunning email automation solutions out there right now – there’s some amazing stuff on offer. If you haven’t already, it&...

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How Google Dishes Out Content by Search Intent HOW GOOGLE DISHES OUT CONTENT BY SEARCH INTENT

blog article

Mar 12, 2019

In the STAT whitepaper, Using search intent to connect with consumers, we looked at how SERP features change with a searcher’s intent — informational, commercial, transactional, or local. It was so chock-full of research that it sparked o...

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6 Blog Design Mistakes Ruining Your Content Marketing Strategy 6 BLOG DESIGN MISTAKES RUINING YOUR CONTENT MARKETING STRATEGY

infographic

Mar 12, 2019

Are you looking for ways to improve the design of your blog? Want to identify any blog design errors that could be costing you readers?The team from Brafton share some key blog design mistakes to avoid in this infographic. Here’s a quick summar...

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How to Improve Your Social Video Content: 10 Tips From the Pros HOW TO IMPROVE YOUR SOCIAL VIDEO CONTENT: 10 TIPS FROM THE PROS

blog article

Mar 11, 2019

Want to create better social video content? Looking for tips and tools to try? In this article, 10 video experts share the tactics and tools they use to create successful video content. One of my favorite live-streaming tools is Elgato Stream Deck, a...

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18 Social Media KPIs You Need to Track to Measure Success 18 SOCIAL MEDIA KPIS YOU NEED TO TRACK TO MEASURE SUCCESS

blog article

Mar 11, 2019

If your boss asks, “How well are we doing on social media?”, do you respond with words or numbers? Because data trumps opinion. Every time.I’m not talking about the number of new fans, followers, likes, or shares. I’m talking ...

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What Is a Good Email Click-Through Rate for 2019? WHAT IS A GOOD EMAIL CLICK-THROUGH RATE FOR 2019?

blog article

Mar 11, 2019

You may be wondering: What is a good email open rate for 2019? And how about click-through rates? Are they related? Can these metrics be improved?In other words, you may be worrying about your upcoming campaigns.If you’re concerned that 2019 ma...

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31 Call-to-Action Examples You Can 31 CALL-TO-ACTION EXAMPLES YOU CAN'T HELP BUT CLICK

blog article

Mar 11, 2019

Think about all the times you've signed up for things in your life. Did you once download Evernote? Dropbox? Spotify? Maybe you've even taken a class on General Assembly.Each one of these signups is likely a result of an effective call-to-act...

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How to Set Up GTM Cookie Tracking (and Better Understand Content Engagement) HOW TO SET UP GTM COOKIE TRACKING (AND BETTER UNDERSTAND CONTENT ENGAGEMENT)

blog article

Mar 11, 2019

The more you understand the behaviour of your users, the better you can market your product or service — which is why Google Tag Manager (GTM) is a marketer's best friend. With built-in tag templates, such as scroll depth and click tracking...

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5 Forgotten Ways to Improve Your Link-Building Strategy 5 FORGOTTEN WAYS TO IMPROVE YOUR LINK-BUILDING STRATEGY

blog article

Mar 11, 2019

Referring domains and backlinks continue to be among the most important ranking factors, according to a SEMrush study of over 600,000 keywords.That’s why a lucrative link-building strategy is vital and why you must stick to it regardless of wha...

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Who’s Afraid of Fake Followers? WHO’S AFRAID OF FAKE FOLLOWERS?

blog article

Mar 11, 2019

Despite industrywide calls to combat fraud, fake followers are still the No. 1 concern among influencer marketers, according to Mediakix.The media company's 2019 "Influencer Marketing Survey" found that 50% of marketers, primarily from ...

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2019?????????????????????? 2019??????????????????????

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Mar 11, 2019

?????????????(CX)????????????????????????5.7????????????????????????????????????????????????????????????????????????????????? ?????????????CX??????????2019 ???????????CX??????????????? ?????????????? CX????????????????????

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????? ???????? ??????? ????? ???????? ???????

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Mar 11, 2019

CX???????????????????? ????????????????????? ??????????? CX?????????????????????? ?????????????????????????????????????? ?????????????????? ??????????????????

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Is Sound The QR Code Killer? IS SOUND THE QR CODE KILLER?

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Mar 11, 2019

More and more retailers are considering the QR code for a variety of use cases. After all, others—including restaurants, coffee shops, and department stores—are using these codes to enhance the customer experience. Customers are then using them to pa...

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How To Leverage Instagram Videos To Boost Your Brand HOW TO LEVERAGE INSTAGRAM VIDEOS TO BOOST YOUR BRAND

blog article

Mar 08, 2019

So if your brand isn’t leveraging Instagram, then yoursocial media marketing strategy will never live up to its potential. But Instagram is no longer just about the pictures. They’ve now branched out with a feature that allows you to post...

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Effective social media strategies for 2019 EFFECTIVE SOCIAL MEDIA STRATEGIES FOR 2019

blog article

Mar 08, 2019

Social media is a popular and most dominant marketing strategy in the Social media marketing India. Search engine optimization and Social Media has unquestionably joined hands together, in which both marketing strategy can help organizations establis...

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Using Email Marketing to Re-engage Your App Users USING EMAIL MARKETING TO RE-ENGAGE YOUR APP USERS

blog article

Mar 08, 2019

You spent weeks painstakingly constructing your app, releasing it, and promoting it online, and you managed to gather a decent number of users and customers in the meantime. Well done! You’ve already achieved something which every app developer...

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Ecommerce Content Marketing: 7 Unique Ways to Create Content That Builds Awareness ECOMMERCE CONTENT MARKETING: 7 UNIQUE WAYS TO CREATE CONTENT THAT BUILDS AWARENESS

blog article

Mar 08, 2019

What’s the basis of a good content marketing strategy for ecommerce?What are best practices for ecommerce content marketing? Read on to learn how smart ecommerce marketers are skyrocketing their brand awareness, increasing conversions and stren...

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Solved: The Differences Between Boosted Posts and Facebook Ads SOLVED: THE DIFFERENCES BETWEEN BOOSTED POSTS AND FACEBOOK ADS

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Mar 08, 2019

With more than 2 billion active users, Facebook is a key digital advertising platform that can help you reach your target audience. Using boosted posts as the only form of advertising on Facebook is a common misstep for digital marketers and business...

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ACCOUNT-BASED MARKETING TACTICS TO STAY AHEAD OF THE GAME ACCOUNT-BASED MARKETING TACTICS TO STAY AHEAD OF THE GAME

blog article

Mar 08, 2019

ABM -- one of the biggest buzzwords in the digital marketing world. A significant component in the marketing strategy, that took the pillars of marketing to its prime. And it still remains to be a continued success! 2018 was a fantastic year in terms...

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6 EASY STEPS TO B2B VIDEO MARKETING CAMPAIGN 6 EASY STEPS TO B2B VIDEO MARKETING CAMPAIGN

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Mar 08, 2019

Haven’t you all come across these terms? Evolution in marketing has gone through various stages. It could be anything like touting, pitching a product or wooing the customers. Marketing strategies tend to keep changing with time. Thanks to the ...

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USER INTENT – THE SECRET TO B2B MARKETING SUCCESS USER INTENT – THE SECRET TO B2B MARKETING SUCCESS

blog article

Mar 08, 2019

It is all about the data. From tailoring and customizing information to providing a seamless shopping experience, use of intent data or behavioral data is making waves for B2B organizations around the globe. It has certainly made its mark and there&r...

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How to Use Domain Authority 2.0 for SEO - Whiteboard Friday HOW TO USE DOMAIN AUTHORITY 2.0 FOR SEO - WHITEBOARD FRIDAY

blog article

Mar 08, 2019

Domain Authority is an incredibly well-known metric throughout the SEO industry, but what exactly is the right way to use it? In this week's edition of Whiteboard Friday, we're delighted to welcome Cyrus Shepard as he explains both what's...

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7 Steps to Getting Brand Trust Right 7 STEPS TO GETTING BRAND TRUST RIGHT

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Mar 08, 2019

There’s a crisis in consumer trust. At least that’s the word in the research.The 2018 Edelman Trust Barometer revealed that only 48% of the U.S. population trusts business as an institution (a 10-point drop from 2017).Yet, brand trust is ...

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L’essentiel pour développer son activité e-commerce L’ESSENTIEL POUR DÉVELOPPER SON ACTIVITÉ E-COMMERCE

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Mar 08, 2019

Quelles sont les "best practices" pour améliorer l'expérience de paiement et accroître son taux de conversion ? Pour vous aider à obtenir une expérience de paiement en ligne fluide et simple, nous avons réuni dans cet ebook les conseils de nos expert...

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Ready to Win Customers for Life? READY TO WIN CUSTOMERS FOR LIFE?

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Mar 08, 2019

Have you noticed yet? Stale and unimaginative e-commerce is starting to be swept aside by a smarter way to engage with customers. Increasingly, you'll need to anticipate people's wants, satisfy their curiosity in-the-moment and adapt to the subtle pu...

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What does a High Quality Score Indicate and how does it affect your PPC Campaign WHAT DOES A HIGH QUALITY SCORE INDICATE AND HOW DOES IT AFFECT YOUR PPC CAMPAIGN

blog article

Mar 07, 2019

The goal of every marketer is to create quality ads that will increase your PPC high quality score. This will give you more clicks and conversions. However, creating quality ads is easier said than done, especially for PPC ad campaigns. Getting a goo...

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How to Use Predictive Analytics in Your E-commerce Email Campaigns HOW TO USE PREDICTIVE ANALYTICS IN YOUR E-COMMERCE EMAIL CAMPAIGNS

blog article

Mar 07, 2019

Are your e-commerce email campaigns still not convincing your email subscribers to buy? If the answer is yes, you’re not alone. Consumers are bombarded with e-commerce emails and it’s hard to stand out in a full inbox, especially when you...

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Email Marketing Strategy for Beginners in 2019 EMAIL MARKETING STRATEGY FOR BEGINNERS IN 2019

video

Mar 07, 2019

Email marketing is one of the best sources of FREE traffic for your store. This video is the perfect introduction to email marketing for beginners. Whether you’re marketing with MailChimp or another platform, watch this video learn.

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 Top 10 Ways SMBs are Creating Value with DocuSign TOP 10 WAYS SMBS ARE CREATING VALUE WITH DOCUSIGN

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Mar 07, 2019

SMB leaders are juggling multiple balls, while focusing on driving value and growth. From Sales to HR, to Legal, Finance and Procurement, DocuSign helps make this possible. eSignatures increase efficiency and productivity, reduce costs, provide great...

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 7 Smart Ways to Fuel Business Growth 7 SMART WAYS TO FUEL BUSINESS GROWTH

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Mar 07, 2019

Growth. It’s the holy grail for any business. But how do you unlock it? Download this eBook to learn how experienced executives and entrepreneurs from growing businesses are: Building trust with customers Transforming customer experience Identifying ...

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Top 10 Ways SMBs are Creating Value with DocuSign TOP 10 WAYS SMBS ARE CREATING VALUE WITH DOCUSIGN

whitepaper

Mar 07, 2019

SMB leaders are juggling multiple balls, while focusing on driving value and growth. From Sales to HR, to Legal, Finance and Procurement, DocuSign helps make this possible. eSignatures increase efficiency and productivity, reduce costs, provide great...

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7 Smart Ways to Fuel Business Growth 7 SMART WAYS TO FUEL BUSINESS GROWTH

whitepaper

Mar 07, 2019

Growth. It’s the holy grail for any business. But how do you unlock it? Download this eBook to learn how experienced executives and entrepreneurs from growing businesses are: Building trust with customers Transforming customer experience Identifying ...

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The power of Video Explainers & Video Content Marketing THE POWER OF VIDEO EXPLAINERS & VIDEO CONTENT MARKETING

video

Mar 06, 2019

KP: Sure, so Board Studios was founded about seven years ago, and we're a boutique company based out of New York, where we specialize in video explainers and video content marketing. We've been doing that for seven years.

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The Digital Marketing Stats You Need to Know THE DIGITAL MARKETING STATS YOU NEED TO KNOW

infographic

Mar 06, 2019

With more than 80% of shoppers doing research online before investing in a product or service, it’s obvious as advertisers we must be there every step of the way. This includes showing up as soon as they start their initial search, creating awa...

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5 Facebook Advertising Mistakes to Avoid 5 FACEBOOK ADVERTISING MISTAKES TO AVOID

blog article

Mar 06, 2019

Facebook Ads are all the rage right now. With more than two billion active users on Facebook, it makes sense. You want to market your product and services on the platforms that your consumers are using the most.The only problem with Facebook Ads is t...

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4 Tips for Creating Facebook Ads that Work 4 TIPS FOR CREATING FACEBOOK ADS THAT WORK

blog article

Mar 06, 2019

Facebook Ads are an effective way to market your business IF you know how to create, run, and manage them correctly. There’s an art and science behind using Facebook Ads, and I want to show you how to do it.Put yourself in your consumers’...

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8 Landing Page Mistakes to Avoid at All Costs 8 LANDING PAGE MISTAKES TO AVOID AT ALL COSTS

infographic

Mar 06, 2019

Are you just getting started with a pay-per-click ad campaign for your business? Need help creating landing pages that convert paid traffic into leads and sales? The team from Red Website Design share eight landing page mistakes to avoid in this info...

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One of the best practices for a blog of success digital marketing is essential for your business ONE OF THE BEST PRACTICES FOR A BLOG OF SUCCESS DIGITAL MARKETING IS ESSENTIAL FOR YOUR BUSINESS

video

Mar 06, 2019

Opportunity is for you who want to live better, through supplementation or healthy eating. control your weight and improve your health. In addition to everything make intelligent consumption of i9life products. consume directly from the company.

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Should you in-house or outsource paid search? SHOULD YOU IN-HOUSE OR OUTSOURCE PAID SEARCH?

blog article

Mar 06, 2019

In-housing is a growing industry trend at the moment with big brands like P&G and Vodafone cutting their agency rosters and taking more of their media buying in-house.It’s not just Vodafone and P&G, the IAB published a report showing 18...

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What B2B Marketers Need to Know About Data Privacy Today WHAT B2B MARKETERS NEED TO KNOW ABOUT DATA PRIVACY TODAY

blog article

Mar 06, 2019

You enter a dim and shadowy room. Sitting before you is a wizened fortune teller, staring deeply into the mysterious glowing orb before her. As her hands hover over the crystal ball, she notices your skeptical frown. So, in order to validate her myst...

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The Ultimate Cheat Sheet for Mastering Mobile Marketing THE ULTIMATE CHEAT SHEET FOR MASTERING MOBILE MARKETING

blog article

Mar 06, 2019

As of 2018, there were 3.7 billion people who accessed the internet through a mobile device, according to Statista. That's more than half the world's population.Aside from the astounding growth of mobile, many countries are witnessing people ...

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How to Increase PPC Profits – By Decreasing Sales HOW TO INCREASE PPC PROFITS – BY DECREASING SALES

blog article

Mar 06, 2019

Ever heard the phrase “turnover is vanity, profit is sanity”?This phrase rings especially true for ecommerce advertisers who may be blinded by revenue levels or conversion numbers instead of what really matters: the actual profitability o...

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Video Marketing Tips: 4 Easy and Quick app to Create Very Cool Videos VIDEO MARKETING TIPS: 4 EASY AND QUICK APP TO CREATE VERY COOL VIDEOS

blog article

Mar 05, 2019

If you’re looking for the best video marketing tips, then we have a fantastic piece of advice. Make sure that you are using at least one video marketing app. With a video marketing app, you can make sure that it’s simple and fast to creat...

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Where do Campaign Managers Like to put Their Money WHERE DO CAMPAIGN MANAGERS LIKE TO PUT THEIR MONEY

blog article

Mar 05, 2019

Email marketing is the elixir for most marketers who wish to attract new prospects while maintaining the relation with existing customers. Even though most marketers are drawn towards email marketing owing to claims of getting $34 in return for every...

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Why You Should Invest in Email Marketing WHY YOU SHOULD INVEST IN EMAIL MARKETING

video

Mar 05, 2019

Email marketing is consistently rated a top digital marketing strategy. In fact, it has a 30% higher ROI than other forms of digital marketing. In this helpful video, Three Girls’ CEO Erika Taylor Montgomery, and our Office Greeter Effy, explai...

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How Voice Search SEO Works (Alexa, Siri, Google, Cortana) 2019 HOW VOICE SEARCH SEO WORKS (ALEXA, SIRI, GOOGLE, CORTANA) 2019

video

Mar 05, 2019

Voice search isn’t going anywhere. In fact, it’s only expanding – into our homes, cars, watches, and wearables. In this video, I’ll walk you through the impact voice search has on marketing, as well as break down the differenc...

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Is Everyone on Instagram an Influencer? IS EVERYONE ON INSTAGRAM AN INFLUENCER?

blog article

Mar 05, 2019

More than 500,000 active influencers are operating just on Instagram, according to a study by InfluencerDB. That’s 39% of all Instagram accounts with more than 15,000 followers. And among this group of active Instagram influencers, 81% have fol...

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Want to Prove Content Marketing ROI? You Need an Actionable Marketing Dashboard WANT TO PROVE CONTENT MARKETING ROI? YOU NEED AN ACTIONABLE MARKETING DASHBOARD

blog article

Mar 05, 2019

Content marketers are believers. We believe our content brings real value to our prospects, clients, and partners. We believe our content is essential for driving demand. And we believe that content marketing is essential for bolstering our company&r...

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Is content marketing a new fad? And can solopreneurs use it? IS CONTENT MARKETING A NEW FAD? AND CAN SOLOPRENEURS USE IT?

video

Mar 05, 2019

You'd be surprised to know that content marketing is over a 100 years old! Watch the vid to see the earliest examples of companies using CM that are still going strong today. Also how to tell if CM would make a good fit for your brand.

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What’s the Difference Between Content Marketing, Branded Content, and Native Advertising? WHAT’S THE DIFFERENCE BETWEEN CONTENT MARKETING, BRANDED CONTENT, AND NATIVE ADVERTISING?

blog article

Mar 05, 2019

Two of the most frequent questions I’m asked about a new content publication project are: “How much of our brand should be in our content?” and “What should the distribution model be? Three years ago, I wrote an article, Clari...

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Your Google Rank Doesn YOUR GOOGLE RANK DOESN'T MATTER ANYMORE

blog article

Mar 05, 2019

For a long time, keyword rankings were a staple part of any SEO campaign. In a lot of cases they were a primary metric used to judge performance.Today, your Google keyword ranking is just one of several reasons your traffic can increase or decrease. ...

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A Comprehensive Analysis of the New Domain Authority A COMPREHENSIVE ANALYSIS OF THE NEW DOMAIN AUTHORITY

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Mar 05, 2019

Moz's Domain Authority is requested over 1,000,000,000 times per year, it's referenced millions of times on the web, and it has become a veritable household name among search engine optimizers for a variety of use cases, from determining the ...

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Mobile marketing transformation is still a pressing issue MOBILE MARKETING TRANSFORMATION IS STILL A PRESSING ISSUE

blog article

Mar 05, 2019

But according to Rob Thurner, Lead Facilitator with the Google Digital Academy and Founder and CEO of mobile agency Burn the Sky, businesses still aren’t doing enough to meet consumer expectations for timely and relevant mobile experiences.&ldq...

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 A 3-step guide to insurance transformation A 3-STEP GUIDE TO INSURANCE TRANSFORMATION

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Mar 05, 2019

Traditional insurers are no longer safe with insurtechs challenging incumbents to rethink their business and operating models. This mass disruption creates increased pressure on IT to deliver intrinsic business value, including new services, customer...

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How to Earn Backlinks for Your Website HOW TO EARN BACKLINKS FOR YOUR WEBSITE

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Mar 04, 2019

Backlinks to your website are one of the most valuable components of SEO and one of the best ways to increase your rankings in search engine results—when done properly. Earning backlinks the “white hat” way can help improve your vis...

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Add Color to your Email Marketing | Constant Contact ADD COLOR TO YOUR EMAIL MARKETING | CONSTANT CONTACT

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Mar 04, 2019

Customize your emails to better match your brand by changing the color of backgrounds, borders, buttons, and dividers.

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Can Instagram CAN INSTAGRAM'S 'SWIPE UP' FEATURE DRIVE SALES?

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Mar 04, 2019

Influencer marketing is a growing tactic for building brand awareness and driving consumer engagement. But according to a study by Influencer Intelligence and Econsultancy, just 12% of US and UK marketers strongly agree that influencers have increase...

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For Marketers, Here FOR MARKETERS, HERE'S HOW TO EASILY CREATE BRANDED VIDEOS

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Mar 04, 2019

When it comes to video marketing, 2019 will make previous years' numbers look like chopped liver. That's according to the latest edition of Wyzowl's State of Video Marketing Survey, an annual report from the animated video studio that exa...

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March 1st Google Update: The Mysterious Case of the 19-Result SERPs MARCH 1ST GOOGLE UPDATE: THE MYSTERIOUS CASE OF THE 19-RESULT SERPS

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Mar 04, 2019

Late last week (Feb 28 - Mar 1),  we saw a sizable two-day spike in Google rankings flux, as measured by MozCast. Temperatures on Friday reached 108°F. The original temperature on Thursday was 105°F, but that was corrected down to 99°...

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The 19 Best Content Marketing Tools in 2019 THE 19 BEST CONTENT MARKETING TOOLS IN 2019

blog article

Mar 04, 2019

While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently.There are hundreds of content marketing tools available, some f...

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What Is Digital Marketing? WHAT IS DIGITAL MARKETING?

blog article

Mar 04, 2019

For those of us living and breathing the digital marketing world, we’ve known for a long time how effective digital marketing can be. You will get results that you just can’t get anymore from traditional marketing tactics. But if you&rsqu...

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Adobe Customer Story: Communication and Collaboration Across Teams ADOBE CUSTOMER STORY: COMMUNICATION AND COLLABORATION ACROSS TEAMS

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Mar 04, 2019

Nissin Foods Holdings Co., Ltd. connects with external designers using shared folders and mobile apps in Adobe Creative Cloud for teams. Nissin Foods Holdings Co., Ltd. is a holding company of the Nissin Foods Group, and its Design Room plays a key r...

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Adobe Customer Story: A Premiere Boost for Television Programming. ADOBE CUSTOMER STORY: A PREMIERE BOOST FOR TELEVISION PROGRAMMING.

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Mar 04, 2019

Star India Private Limited (Star TV) establishes a faster, smoother, and more efficient post-production workflow with Adobe Premiere Pro CC. Adobe Creative Cloud gave the channel access to an entire set of tools needed to create videos, including edi...

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Adobe Customer Story: Finding That Spark ADOBE CUSTOMER STORY: FINDING THAT SPARK

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Mar 04, 2019

Spark creates a seamless experience for customers that increases engagement and conversion rates through data using Adobe Experience Cloud. An organization’s ability to craft personalized experiences for its customers is becoming an essential element...

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Adobe Customer Story: Opening the World to Travelers ADOBE CUSTOMER STORY: OPENING THE WORLD TO TRAVELERS

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Mar 04, 2019

Flight Centre editors use Adobe Creative Cloud for enterprise to work together in real time from different locations to create stunning video content that motivates people to travel. Flight Centre creates all of its branded communications using Adobe...

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Meet Human Complexity with Personalized Content MEET HUMAN COMPLEXITY WITH PERSONALIZED CONTENT

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Mar 04, 2019

No one can be reduced to a few data points. People are complex, evolving, thinking, and refining their behaviors all the time. The more we embrace these complexities and learn from them, the more you can personalize the customer experiences. And the...

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Adobe is a Leader in web content management. ADOBE IS A LEADER IN WEB CONTENT MANAGEMENT.

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Mar 04, 2019

Adobe helps brands drive engaging, personalized experiences. Adobe was named a Leader in Gartner’s July 2018 Magic Quadrant for Web Content Management. And now, with Adobe Experience Manager, you can deliver personalized experiences at scale and acro...

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It’s not science fiction. It’s personalization. IT’S NOT SCIENCE FICTION. IT’S PERSONALIZATION.

whitepaper

Mar 04, 2019

Give every customer a great experience — made just for them. That’s just what the latest artificial intelligence and machine learning do. By evaluating many variables that make each of your customers unique, AI seamlessly serves up individualized exp...

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You’re smart. You’re strong. But are you ready for The New Amazing? YOU’RE SMART. YOU’RE STRONG. BUT ARE YOU READY FOR THE NEW AMAZING?

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Mar 04, 2019

To reach marketing’s highest heights you need to be a creative innovator with the strength, speed, and flexibility of a well-trained circus artist. Start The New Amazing training program with this 20-question assessment created by our partners at For...

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Forget same old marketing. It’s time for The New Amazing. FORGET SAME OLD MARKETING. IT’S TIME FOR THE NEW AMAZING.

whitepaper

Mar 04, 2019

It’s not easy being a marketer today — juggling demanding customers, unforeseen competition, and disruptive new technologies. But if you shine a spotlight on your customers, you can do amazing things. And we’ll help. The New Amazing is a year-long, ...

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7 Facebook Messenger Marketing Tips From the Pros 7 FACEBOOK MESSENGER MARKETING TIPS FROM THE PROS

blog article

Mar 04, 2019

Are you using Facebook Messenger in your marketing? Looking for tips to improve your Messenger bot experience?In this article, seven leading Facebook Messenger marketing experts share their top tips for improving your Messenger performance. When it c...

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Social Media Calls to Action: 19 Words & Phrases to Generate More Engagement SOCIAL MEDIA CALLS TO ACTION: 19 WORDS & PHRASES TO GENERATE MORE ENGAGEMENT

infographic

Mar 03, 2019

Are you looking for ways to generate more engagement on social media? Want to encourage your social media followers to take action on your posts?The team from Dog-Eared Social share their social media calls to action in this simple infographic.

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Results From Testing 5 Different Targeting Options RESULTS FROM TESTING 5 DIFFERENT TARGETING OPTIONS

blog article

Mar 02, 2019

If you’ve ever set up a Facebook Ads campaign, then you know the targeting options can be very overwhelming;  There’s a seemingly infinite number of options and combinations to choose from.And if you don’t have a clear plan of ...

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Here HERE'S WHY YOU SHOULD BE USING A LINK SHORTENER FOR YOUR BUSINESS

blog article

Mar 02, 2019

Here's a new one to file under "Things You Never Knew You Needed": a link shortener.Link shorteners are exactly what they sound like: tools that take a too-long URL and condense it into a new, briefer one. According to the project manag...

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Facebook Showcase Video Ads FACEBOOK SHOWCASE VIDEO ADS

blog article

Mar 02, 2019

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.On this week’s Social Media Marketing Talk Show, we explore Facebook Showcase video ads...

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Social Media Monitoring vs. Social Media Listening SOCIAL MEDIA MONITORING VS. SOCIAL MEDIA LISTENING

blog article

Mar 01, 2019

Social media monitoring and social media listening are terms that have been used interchangeably, but there is a difference. Social media monitoring is Caring for your customers by monitoring social media for messages directly related to your brand a...

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How to Make the Most of Your Ad Spend with Email Validation HOW TO MAKE THE MOST OF YOUR AD SPEND WITH EMAIL VALIDATION

blog article

Mar 01, 2019

You know the value of a strong paid search strategy. That’s why you spend significant time and money running ad campaigns, from keyword research to writing ad copy, and targeting your spend in order to drive qualified leads to a landing page. W...

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7 Red Flags to Watch Out For When Auditing Your Link Profile - Whiteboard Friday 7 RED FLAGS TO WATCH OUT FOR WHEN AUDITING YOUR LINK PROFILE - WHITEBOARD FRIDAY

blog article

Mar 01, 2019

From irrelevant, off-topic backlinks to cookie-cutter anchor text, there are more than a few clues hidden in your backlink profile that something spammy is going on. Alone they might not be something to worry about, but in conjunction, common red fla...

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 Stop Paying for Users Who Churn STOP PAYING FOR USERS WHO CHURN

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Mar 01, 2019

The app economy is growing at an unprecedented rate, powered by billions of smartphones and millions of apps. However, big growth confronts marketers with even bigger challenges. Chief among them is acquiring and retaining users in a competitive mar...

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 Increase mobile engagement 3x INCREASE MOBILE ENGAGEMENT 3X

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Mar 01, 2019

In Q1 of 2018, the app economy was responsible for more than $18.4 billion. Email marketing enables brands to tap into this revenue by prompting mobile users to come back to the app. One of the chief benefits? Brands have a chance to monetize their ...

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How to Find Your Target Audience on Social Media: 10 Tips to Follow HOW TO FIND YOUR TARGET AUDIENCE ON SOCIAL MEDIA: 10 TIPS TO FOLLOW

blog article

Feb 28, 2019

You may have a great product and provide perfect service, but your online content won’t have an impact unless it is pitched to an appropriate audience. It doesn’t matter how persuasive or engaging it is. Christopher Newman, professor of m...

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Ecommerce and digital marketing companies battle for the digital consumer in ‘an Amazon world’ ECOMMERCE AND DIGITAL MARKETING COMPANIES BATTLE FOR THE DIGITAL CONSUMER IN ‘AN AMAZON WORLD’

blog article

Feb 28, 2019

The latest E-Commerce and Digital Marketing M&A Market Reports from international technology mergers and acquisitions adviser, Hampleton Partners, reveal that 2018 recorded a $20 billion increase in disclosed e-commerce M&A value compared to ...

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How SEO Is Like an Old Nintendo Role-Playing Video Game HOW SEO IS LIKE AN OLD NINTENDO ROLE-PLAYING VIDEO GAME

blog article

Feb 28, 2019

This should give you an idea for my age.  I’ll never forget how excited I was when Santa finally answered my brother’s and my wishes with a brand new Nintendo NES box.  I rotated between Mario Brothers and Duck Hunt daily, and t...

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7 Product Launch Emails To Get Your Product Sales Off The Ground 7 PRODUCT LAUNCH EMAILS TO GET YOUR PRODUCT SALES OFF THE GROUND

blog article

Feb 28, 2019

It’s the big day. You’ve spent years developing your product, fine-tuning it until it’s perfect, and now you’re ready to launch. Your site goes live and then It’s a problem that’s all too common among entrepreneurs...

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A List of Must-haves for an Effective Digital Marketing Strategy A LIST OF MUST-HAVES FOR AN EFFECTIVE DIGITAL MARKETING STRATEGY

blog article

Feb 28, 2019

Since the advent of the Internet, organizations have slowly understood the importance of advertising their product or services on digital platforms. The rise of digital marketing has a lot to do with the rise of social platforms and search engines li...

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Top 10 Takeaways from Traffic & Conversion Summit 2019 Every Marketer Should Know TOP 10 TAKEAWAYS FROM TRAFFIC & CONVERSION SUMMIT 2019 EVERY MARKETER SHOULD KNOW

blog article

Feb 28, 2019

Need a helping hand with your digital marketing efforts? Or maybe you just want proven, actionable marketing tools, tactics, and templates to implement in your business? Check out the latest deal from DigitalMarketer, and you will be on your way to h...

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Social Media For Business - B2B Social Media Marketing, Management & Advertising SOCIAL MEDIA FOR BUSINESS - B2B SOCIAL MEDIA MARKETING, MANAGEMENT & ADVERTISING

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Feb 28, 2019

What exactly is Social Media Marketing? And how can social media marketing grow your brand? Marqui Management, https://youtu.be/UB2O9ZjJGO4 has decades of combined experience in marketing businesses online through social media. We are a top full-serv...

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Dan Knowlton - Social Media Masterclasses and International Digital Marketing Training DAN KNOWLTON - SOCIAL MEDIA MASTERCLASSES AND INTERNATIONAL DIGITAL MARKETING TRAINING

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Feb 28, 2019

Dan Knowlton - Social Media Masterclasses and International Digital Marketing Trainer.Our Co-founder Dan Knowlton has teamed up with Future Forward Marketing in Dubai to deliver a fantastic social media masterclass and a Facebook marketing workshop. ...

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The Social Media Marketing Triangle THE SOCIAL MEDIA MARKETING TRIANGLE

video

Feb 28, 2019

The project management triangle as it is sometimes known is a valuable tool for prioritizing and decision making. It is often used as a throw away tool in training courses. But it is a powerful tool in the hands of a competent leader or professional....

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Social Media Masterclasses and International Digital Marketing Training SOCIAL MEDIA MASTERCLASSES AND INTERNATIONAL DIGITAL MARKETING TRAINING

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Feb 28, 2019

Our Co-founder Dan Knowlton has teamed up with Future Forward Marketing in Dubai to deliver a fantastic social media masterclass and a Facebook marketing workshop. In this video, attendees of the courses talk about their experience of working with Da...

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Digital Marketing Advice for Small Business DIGITAL MARKETING ADVICE FOR SMALL BUSINESS

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Feb 28, 2019

The internet is a living organism of information, and new websites are always being added. This is a sort of inflation that is happening, and more and more sites are competing for the same ten positions on page one of Google.

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2019 Quick Guide for B2B Social Media Photos 2019 QUICK GUIDE FOR B2B SOCIAL MEDIA PHOTOS

blog article

Feb 28, 2019

The importance of keeping up with your social media presence has only increased over the decades—everyone from Baby Boomers to Gen Z are logging on and connecting with your B2B brand on a daily basis. Below are several trends in social media fo...

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6 Ecommerce Lessons for Why Amazon is so Successful 6 ECOMMERCE LESSONS FOR WHY AMAZON IS SO SUCCESSFUL

blog article

Feb 28, 2019

Amazon has come a long way from its humble beginnings as an online bookseller. Since its launch in 1994, Amazon has grown to become an ecommerce behemoth. These days, it’s one of the first places shoppers turn to buy anything from cleaning prod...

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7 SEO Tools for Bloggers That Will Boost Your Blog Traffic in 2019 7 SEO TOOLS FOR BLOGGERS THAT WILL BOOST YOUR BLOG TRAFFIC IN 2019

blog article

Feb 27, 2019

When running a blog or an online business that relies primarily on search traffic, one area you should always be focused on is rankings and the overall performance of the site on different search engines. Monitoring your blog's performance and us...

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Mail-Right Show: Going Super Local With Marketing & SEO (Search Engine Optimization) MAIL-RIGHT SHOW: GOING SUPER LOCAL WITH MARKETING & SEO (SEARCH ENGINE OPTIMIZATION)

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Feb 27, 2019

In this episode of the Mail-Right show, we finish off our look at how individual agents or small teams can effectively compete with the big boys like Zillow and also large national franchise brokerages by going super local in your SEO (search engine ...

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Top Instagram Updates You Need to Know in 2019 TOP INSTAGRAM UPDATES YOU NEED TO KNOW IN 2019

blog article

Feb 27, 2019

Instagram is one of the fastest-growing social media platforms out there in terms of user and engagement, with more than 500 million daily active users and that like button being hit an astounding 4.2 billion times per day. It only makes sense that I...

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How To Succeed With Influencer Created Content Marketing HOW TO SUCCEED WITH INFLUENCER CREATED CONTENT MARKETING

blog article

Feb 27, 2019

Too many companies wrongly assume that that just because a person can make themselves famous though digital content, that they can replicate that fame/success for the company or its brands. To be fair, Neistat made his bones by doing just that for Ni...

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Digital Marketing Tutorial for Beginners DIGITAL MARKETING TUTORIAL FOR BEGINNERS

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Feb 27, 2019

Digital Marketing Orientation Session - Learn the Fundamental Concepts of Digital Marketing. In this session, you will learn about the basic concepts, strategies, benefits, and goals in digital marketing.

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Introduction to Local SEO 2019 INTRODUCTION TO LOCAL SEO 2019

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Feb 27, 2019

Local SEO (Search Engine Optimization) is an incredibly effective way to market your local business online. • This is achieved through a variety of methods, some of which differ greatly from what’s practiced in standard SEO. WsCube Tech ex...

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How Content Marketing Fits into a Sales Enablement Strategy HOW CONTENT MARKETING FITS INTO A SALES ENABLEMENT STRATEGY

blog article

Feb 27, 2019

Marketing teams all over the globe use content to make users aware of products and services or to nurture a prospect through the Buyer’s Journey—through content, they meet the buyer on their terms in a way that feels natural.

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The Role of Psychology in SEO: Extended Symbiotic Intelligence THE ROLE OF PSYCHOLOGY IN SEO: EXTENDED SYMBIOTIC INTELLIGENCE

blog article

Feb 27, 2019

The task of the marketer has, at its deepest level, remained constant over the years.The digital revolution has brought technology to the fore, but we are ultimately in the game of communication.Successful marketers understand the motivations of thei...

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Connecting with Millennials Through Content Marketing CONNECTING WITH MILLENNIALS THROUGH CONTENT MARKETING

blog article

Feb 27, 2019

The reason for this is actually pretty simple: Millennials—whatever you think of their pros and cons, their strengths and their shortcomings—are naturally adept at sniffing out bullshit. They know when they’re being coerced, duped, ...

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8 tips to build customer relationships with social media 8 TIPS TO BUILD CUSTOMER RELATIONSHIPS WITH SOCIAL MEDIA

blog article

Feb 26, 2019

Customer experience has become a top priority for companies in 2019. Today’s consumers base their perception of a brand on the meaningful moments they have with it. Importantly, those moments don’t just happen at the checkout page, or on ...

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12 Winning Strategies to Boost Your Click-through Rates 12 WINNING STRATEGIES TO BOOST YOUR CLICK-THROUGH RATES

blog article

Feb 26, 2019

Your click-through rate is the percentage of people who clicked on a link in your email from the total number of people that opened it. It reveals how people are responding to the content of your email and if they find your content relevant enough to...

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Majestic is one of the best marketing SEO tools according to experts MAJESTIC IS ONE OF THE BEST MARKETING SEO TOOLS ACCORDING TO EXPERTS

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Feb 26, 2019

Majestic is one of the best marketing SEO tools according to experts. SEO Group Buy Tools is a full-service SEO tools group buy agency that offers a fullsuite of search engine marketing tools and SEO services to the small and medium enterprise in the...

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Statistics to Factor into Your 2019 eCommerce Marketing Strategy STATISTICS TO FACTOR INTO YOUR 2019 ECOMMERCE MARKETING STRATEGY

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Feb 26, 2019

With online shopping and product discovery constantly evolving, it can be difficult to stay on top of the latest shifts and trends of note in order to maximize your website and outreach processes.To help with this, the team at Hosting Facts have coll...

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Why Google Ads Conversion Tracking Doesn’t Track All of Your Conversions WHY GOOGLE ADS CONVERSION TRACKING DOESN’T TRACK ALL OF YOUR CONVERSIONS

blog article

Feb 26, 2019

Google Ads conversion tracking is limited in multiple areas. If you aren’t using outside, third-party sources to track conversions, you’ll be missing countless sales that happened.Phone calls don’t track well on Google Ads.Consultat...

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Facebook is Testing Search Ads FACEBOOK IS TESTING SEARCH ADS

blog article

Feb 26, 2019

Facebook is officially testing search ads in an experiment which could open up new opportunities for the social media giant and advertisers alike. The experiment is on a relatively small scale – currently, search ads are only available to adver...

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B2B Content Marketing Isn’t About Lead Generation, Here’s Why B2B CONTENT MARKETING ISN’T ABOUT LEAD GENERATION, HERE’S WHY

blog article

Feb 26, 2019

These words have been echoed across the world by business leaders and marketers. These well-intentioned professionals have come to the conclusion that cash flow is critical and that it will become their singular focus. Makes sense right? While the tr...

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6 Transformative Marketing Statistics for 2019 6 TRANSFORMATIVE MARKETING STATISTICS FOR 2019

blog article

Feb 26, 2019

Even this early on in the year, some statistics on retail sales and digital marketing have already come out from a few reliable sources (Fortune, Lumoa, HubSpot, etc.), and they can offer us some critical insights. If you’re in the retail secto...

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How to Boost Ecommerce Sales with Social Proof HOW TO BOOST ECOMMERCE SALES WITH SOCIAL PROOF

blog article

Feb 26, 2019

There is more for digital native marketers to like about social proof than just “likes.”For ecommerce brands seeking to draw clear lines and capture consumer touchpoints between social media engagement and sales, the science of “soc...

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How to Get Localized Google Search Results HOW TO GET LOCALIZED GOOGLE SEARCH RESULTS

blog article

Feb 26, 2019

What you and I are likely to see in Google differs a lot even if we search for the same thing. This makes perfect sense to users who often search Google for places and services nearby. At the same time, this leaves marketers blind to what customers r...

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10 Simple & Effective New Things To Try On Social Media In 2019 For Success 10 SIMPLE & EFFECTIVE NEW THINGS TO TRY ON SOCIAL MEDIA IN 2019 FOR SUCCESS

blog article

Feb 26, 2019

I think disappearing content or content that is only temporarily available will be big in 2019. It will give followers an extra reason to follow your brand on the particular social media network you’re publishing this kind of content on so they...

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Top 10 Changes to Facebook You Need to Know About in 2019 TOP 10 CHANGES TO FACEBOOK YOU NEED TO KNOW ABOUT IN 2019

blog article

Feb 26, 2019

Over 1.49 Billion active users are on Facebook and over 78% of them use Facebook to find products to buy. Now more than ever, you have an even wider audience to show your brand to. But just having a Facebook page isn’t enough…If you&rsqu...

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Four reasons why SME brands struggle to adopt personalised marketing FOUR REASONS WHY SME BRANDS STRUGGLE TO ADOPT PERSONALISED MARKETING

blog article

Feb 26, 2019

Over the last year, I have spoken to over 100 marketers working at SMBs and at enterprises. Most of them spoke about doing marketing personalisation. According to the Evergage 2018 trends in personalisation survey, 98 per cent of marketers believe th...

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The Role of Digital Marketing in Business Development THE ROLE OF DIGITAL MARKETING IN BUSINESS DEVELOPMENT

blog article

Feb 26, 2019

Digital marketing, as we all may now be familiar with, is the marketing of products or services using digital technologies mainly on the Internet including mobile phones, display advertising, and any other digital medium. With advent of affordable de...

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12 Local SEO Stats Every Business Owner and Marketer Should Know in 2019 12 LOCAL SEO STATS EVERY BUSINESS OWNER AND MARKETER SHOULD KNOW IN 2019

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Feb 26, 2019

Are you looking for ways to generate more website queries for your business? Want to better understand local SEO, and how it can benefit your company?

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8 Stats Which Highlight the Need for More Graphic Content 8 STATS WHICH HIGHLIGHT THE NEED FOR MORE GRAPHIC CONTENT

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Feb 26, 2019

It’s content marketing 101 - include relevant images in your content and with your social media posts. But this is far more than just a best practice. These days, graphic content is essential to all brands that are trying to tell their story.

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 Bulk Up Your Business Case For Marketing Automation BULK UP YOUR BUSINESS CASE FOR MARKETING AUTOMATION

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Feb 26, 2019

Marketing automation is a pay-off, not a trade-off, in experience. Many marketers today say that current content demands outpace their existing automation tools. But investing in a full marketing automation platform can be a tough sell. Marketing aut...

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 Marketing Automation Is More Than Software. It MARKETING AUTOMATION IS MORE THAN SOFTWARE. IT'S STRATEGY

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Feb 26, 2019

The right tool only works with the right approach. Marketing automation technology can help companies transform the way you connect with customers. But only when they have the strategies, processes, and team skills in place to make the technology wor...

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Inbound Marketing: Mapping Your Value Journey Canvas INBOUND MARKETING: MAPPING YOUR VALUE JOURNEY CANVAS

blog article

Feb 25, 2019

The inbound marketing methodology is certainly helpful, and it's a resource to turn to again and again to understand the most basic steps to use working to turn a stranger into a customer and a promoter. However, the inbound marketing methodology...

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How SEO will change in 2019 HOW SEO WILL CHANGE IN 2019

blog article

Feb 25, 2019

SEO 2019 is set to be an energizing year for Search Engine Optimization experts. The role of SEO experts becomes challenging as the SEO trend keeps changing and with the growing competitors on the web. With the recent evolution of technology, search ...

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Email marketing strategies and concepts: a comprehensive guide EMAIL MARKETING STRATEGIES AND CONCEPTS: A COMPREHENSIVE GUIDE

blog article

Feb 25, 2019

As a digital marketing strategy, many consider email marketing to be one of the most effective ways to create revenue and nurture a customer/client list.Email marketing is often used to turn prospects into paying consumers of your products and servic...

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Bounce rate in google analytics (everything you should know) BOUNCE RATE IN GOOGLE ANALYTICS (EVERYTHING YOU SHOULD KNOW)

blog article

Feb 25, 2019

In analytics, we often find clarity. Unless, of course, those analytics are inserting bounce rates into their equations, in which case we find total confusion.Bounce rate analytics can confuse even seasoned web professionals. From a definition standp...

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How To Use Instagram for Promoting the Web Designing Agency HOW TO USE INSTAGRAM FOR PROMOTING THE WEB DESIGNING AGENCY

blog article

Feb 25, 2019

According to oursocialtimes.com, almost 60 million photos get uploaded on Instagram on a daily basis. Web designing agencies are present all over the world and this is one of the most important reasons as to why it is becoming increasingly difficult ...

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The Ultimate Digital Sports Marketing Guide is Right Here THE ULTIMATE DIGITAL SPORTS MARKETING GUIDE IS RIGHT HERE

blog article

Feb 25, 2019

India is getting Digital by the passing day. According to Google, India’s digital economy will cross the $ 1 trillion mark. Moreover, the country is consuming the internet more than ever. According to the Internet & Mobile Association of In...

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We Dipped Our Toes Into Double Featured Snippets WE DIPPED OUR TOES INTO DOUBLE FEATURED SNIPPETS

blog article

Feb 25, 2019

Featured snippets, a vehicle for voice search and the answers to our most pressing questions, have doubled on the SERPs — but not in the way we usually mean. This time, instead of appearing on two times the number of SERPS, two snippets are app...

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The Facebook Ad Image Size Ultimate Guide THE FACEBOOK AD IMAGE SIZE ULTIMATE GUIDE

blog article

Feb 25, 2019

Marketers know that images are an essential part of ad design and campaigns. And Facebook ad image size is no exception. According to eMarketer forecasts, brands and companies will spend $32.6 billion on Facebook ads by 2020.That means lots of time g...

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15 Essential Digital Marketing Tools for an Internet Marketer 15 ESSENTIAL DIGITAL MARKETING TOOLS FOR AN INTERNET MARKETER

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Feb 25, 2019

Digital marketing is no longer a nice to have strategy in this day and age. It is now a must have. If you are not present digitally then you are losing out on tons of opportunity. And just being present digitally on a web site is not going to get you...

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When Video Meets Social Media WHEN VIDEO MEETS SOCIAL MEDIA

blog article

Feb 25, 2019

Combining quality video with social media is a powerful digital marketing strategy. Last year Facebook CEO Mark Zuckerberg named video as the next “megatrend.” With about 45% of people watching more than an hour of Facebook or YouTube vid...

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2019 Marketing Trends Guaranteed to Shake Up Social Media 2019 MARKETING TRENDS GUARANTEED TO SHAKE UP SOCIAL MEDIA

blog article

Feb 25, 2019

When you ask hundreds of marketers what’s coming around the bend for social media marketing in 2019, you might expect hundreds of different answers. But when hundreds of marketers keep repeating the same 6 themes… you know you’ve h...

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IndoAge Digital Marketing and Website Development Service and Portfolio INDOAGE DIGITAL MARKETING AND WEBSITE DEVELOPMENT SERVICE AND PORTFOLIO

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Feb 25, 2019

IndoAge digital marketing and website development services and our few works. IndoAge promise to deliver best and quality work and help your business to grow.

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How to Use Social Media for Market Research HOW TO USE SOCIAL MEDIA FOR MARKET RESEARCH

blog article

Feb 25, 2019

Social media isn’t a perfect source of market research: It’s not a representative sample and, for small businesses, it’s simply too small of a sample. But for large organizations, it’s still a critical one. Why? Because it inc...

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11 Quick Google Ads Tips to Increase Sales Today 11 QUICK GOOGLE ADS TIPS TO INCREASE SALES TODAY

blog article

Feb 25, 2019

The key to increasing sales with Google Ads lies in testing and optimization. But where to start? Whether you are a new store owner or a seasoned advertiser, there are a number of must-test Google tips you should be implementing in your optimization ...

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Digital Marketing Tips: Why You Need a Successful Landing Page and How to Create One DIGITAL MARKETING TIPS: WHY YOU NEED A SUCCESSFUL LANDING PAGE AND HOW TO CREATE ONE

blog article

Feb 25, 2019

When it comes to digital marketing, you may be running the most amazing social media ads in the world, but what happens when users click on the link? Where do they go? Whatever link you specify for them to land on is called the “landing page,&r...

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10 Ways Design is Negatively Impacting Your Content Marketing 10 WAYS DESIGN IS NEGATIVELY IMPACTING YOUR CONTENT MARKETING

blog article

Feb 25, 2019

This is why website design and development can make or break your content marketing success. Poor design kills the user experience and tanks your content. Everything from website speed to clunky website elements can impact readability, bounce rate, a...

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9 Tips to Define Your Small Business’s SEO Strategy 9 TIPS TO DEFINE YOUR SMALL BUSINESS’S SEO STRATEGY

blog article

Feb 25, 2019

For smaller businesses, discovering your most effective – and efficient – path to SEO success usually hinges on making a few critical strategic decisions. Here are nine tips you can use to help get your small business going in the right d...

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4 Google Analytics Mistakes That Lead to Poor Marketing Decisions 4 GOOGLE ANALYTICS MISTAKES THAT LEAD TO POOR MARKETING DECISIONS

blog article

Feb 24, 2019

Did you know Google Analytics data can actually lead you and your team to make poor marketing decisions?That probably comes as a surprise considering how I recommend this tool to every business, but it’s true!  If you’re not careful ...

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When Is the Best Time to Post on Instagram in 2019? WHEN IS THE BEST TIME TO POST ON INSTAGRAM IN 2019?

blog article

Feb 24, 2019

In high school, one of my friends was determined to find the perfect time to post her Instagram photos to maximize the amount of likes she got. She was surprisingly scientific about it, posting at different times of the day and jotting down each of h...

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Lyft Marketing Strategies That Will Help Their IPO LYFT MARKETING STRATEGIES THAT WILL HELP THEIR IPO

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Feb 24, 2019

You are a business owner committed to effectively marketing your business online. Today I will help you do that by showing digital marketing strategies Lyft is using to dominate their market.

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2019 LinkedIn Marketing Tips 2019 LINKEDIN MARKETING TIPS

blog article

Feb 24, 2019

LinkedIn remains the #1 social media platform for professionals to connect, engage and grow their business and brand. Whether you work for a company or yourself, LinkedIn is the place to be for B2B connections, leads and sales. I have compiled the to...

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5 Tips to Improve Your Visual Content Efforts 5 TIPS TO IMPROVE YOUR VISUAL CONTENT EFFORTS

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Feb 24, 2019

Graphic content is essential to a great digital marketing mix. The fact is, some types of information are just easier to consume in graphic format. The visual shift has been present in digital marketing for some time, and while brands have been worki...

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Why Have We Raised Our Twitter Forecast? WHY HAVE WE RAISED OUR TWITTER FORECAST?

blog article

Feb 22, 2019

Twitter’s US ad revenues will grow 22.8% between December 2018 and December 2020, reaching $1.62 billion, according to our latest forecast. That’s considerably higher than our previous forecast, of 9.5% for the same time period. Big news ...

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What a Two-Tiered SERP Means for Content Strategy - Whiteboard Friday WHAT A TWO-TIERED SERP MEANS FOR CONTENT STRATEGY - WHITEBOARD FRIDAY

blog article

Feb 22, 2019

If you're a big site competing to rank for popular head terms, where's the best place to focus your content strategy? According to a hypothesis by the good folks at Distilled, the answer may lie in perfectly satisfying searcher intent. Hi, Wh...

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Simplify digital marketing with PwC’s platform for franchises SIMPLIFY DIGITAL MARKETING WITH PWC’S PLATFORM FOR FRANCHISES

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Feb 22, 2019

Our digital platform provides an all-in-one solution to create, manage, monitor, and optimize digital marketing campaigns. The cost-effective application allows franchisors to set up digital ad campaign templates while enabling franchisees to customi...

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A Complete Guide to Using Infographics for Lead Generation A COMPLETE GUIDE TO USING INFOGRAPHICS FOR LEAD GENERATION

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Feb 22, 2019

The visual nature of infographics lends itself to fast-moving social feeds - elements can be clipped out and used as teasers, complex information can be condensed into more engaging, shareable formats and stats and tips and be included within a singl...

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The Importance of Digital and Social Media Governance and Reputation Management: Tips for Getting Started THE IMPORTANCE OF DIGITAL AND SOCIAL MEDIA GOVERNANCE AND REPUTATION MANAGEMENT: TIPS FOR GETTING STARTED

blog article

Feb 22, 2019

Despite all your sleek brand activations, customers will develop their own understanding of your brand based on what they encounter online, not only the experiences that you have designed for them, but everything your employees, partners, advocates, ...

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Six Brands Set Their Content Free SIX BRANDS SET THEIR CONTENT FREE

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Feb 22, 2019

Brands want to deliver personalized, relevant customer experiences. Content creators want the freedom to publish at a moment’s notice — without waiting on IT and web updates. Learn how our integrated platform is helping companies get content to mark...

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DSE Quiz: How Customer Friendly Are Your Online Forms? DSE QUIZ: HOW CUSTOMER FRIENDLY ARE YOUR ONLINE FORMS?

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Feb 22, 2019

Customers are on multiple channels and multiple devices all day long. So when they interact with your brand, they want a seamless experience from start to finish. To find out if your digital enrollment experience stacks up to these expectations, tak...

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5 ways large companies can benefit from Custom Audiences Sync 5 WAYS LARGE COMPANIES CAN BENEFIT FROM CUSTOM AUDIENCES SYNC

blog article

Feb 21, 2019

When it comes to running Facebook Ads campaigns with specific Custom Audiences, large companies have access to a tremendous amount of data stored in their CRM to analyse to spot behavioral trends and identify different segments of leads and customers...

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Here HERE'S HOW TO GET BETTER DATA WITH GOOGLE ANALYTICS

blog article

Feb 21, 2019

Google Analytics is the go-to tool to monitor customer behavior online. This free tool is used to track metrics on more than 27 million websites, but the power of the tool rests with the user. You can glean all sorts of information from Google Analyt...

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What does it really mean to be a Facebook Marketing Partner? WHAT DOES IT REALLY MEAN TO BE A FACEBOOK MARKETING PARTNER?

blog article

Feb 21, 2019

Netsertive is excited to announce that we are now a badged Facebook Marketing Partner! This achievement is a culmination of work over the last few years to create a unique technology Platform that scales our customers’ campaigns across advertis...

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3 Steps to Improve Your Website Conversion Rates 3 STEPS TO IMPROVE YOUR WEBSITE CONVERSION RATES

blog article

Feb 21, 2019

If you want to generate more sales from your digital marketing, then you only have two options… First, the most common option, is to invest in driving more traffic to your website. If you can double the number of qualified prospects visiting y...

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Importance of Email Marketing Automations in Your Nonprofit Strategy IMPORTANCE OF EMAIL MARKETING AUTOMATIONS IN YOUR NONPROFIT STRATEGY

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Feb 21, 2019

We’re talking today about the value of Email Automation for your organization. Not only are setting up email automations valuable, but they are extremely easy to manage once you have built out and optimized your messaging.

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The Influence of Voice Search on Featured Snippets THE INFLUENCE OF VOICE SEARCH ON FEATURED SNIPPETS

blog article

Feb 21, 2019

Back when dinosaurs roamed the earth and queries were typed into search engines via keyboards, people adapted to search engines by adjusting how they performed queries. We pulled out unnecessary words and phrases, like “the,” “of,&r...

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How B2B Marketers Can Win at Search with Best Answer Content HOW B2B MARKETERS CAN WIN AT SEARCH WITH BEST ANSWER CONTENT

blog article

Feb 21, 2019

Fast-forward almost 20 years. Google’s interface looks decidedly more modern and its functionality is now much closer to what Page envisioned. Through artificial intelligence, machine learning, and sophisticated algorithms, the search engine is...

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Facebook Lead Ads vs. Landing Pages: Which Is Better? [Data] FACEBOOK LEAD ADS VS. LANDING PAGES: WHICH IS BETTER? [DATA]

blog article

Feb 21, 2019

A couple weeks back, I presented some new data around Facebook Lead Ads at Mobile Monkey’s 2019 Facebook Ads Virtual Summit. Facebook advertisers have two main options when running lead gen campaigns: using the Conversion campaign objective to ...

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15 Local SEO Steps You Should Take Right Now 15 LOCAL SEO STEPS YOU SHOULD TAKE RIGHT NOW

blog article

Feb 21, 2019

Local search plays an incredibly important part in how customers discover local businesses. An incredibly 82 percent of smartphone shoppers conduct “near me” searches, and 18 percent of local searches lead to a sale the very same day. If ...

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How Artificial Intelligence is reshaping email marketing HOW ARTIFICIAL INTELLIGENCE IS RESHAPING EMAIL MARKETING

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Feb 21, 2019

Sending emails has been an integral part of digital marketing for its direct approach and cost-effective methodology. You’ve probably had your first taste of artificial intelligence from science fiction films that depict robots gaining sentienc...

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11 traits of a Social Media Marketing campaign 11 TRAITS OF A SOCIAL MEDIA MARKETING CAMPAIGN

blog article

Feb 21, 2019

Social media marketing changes as fast as the weather from one day to the next. Although new techniques are introduced and fresh ways to reach audiences come to light, some things remain the same from year to year. Certain elements must be included i...

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Forrester Wave: Content Management Systems 2018 FORRESTER WAVE: CONTENT MANAGEMENT SYSTEMS 2018

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Feb 21, 2019

As a Leader in web content management systems, we continue to invest in the solutions that marketing and IT teams need to deliver exceptional digital experiences. We believe as customer expectations evolve, so should your content. With Adobe Experien...

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IDC Business Value of Sites IDC BUSINESS VALUE OF SITES

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Feb 21, 2019

Transform your digital marketing strategy by delivering a unified, consistent experience across all channels in just one platform. Read The Business Value of Adobe Experience Manager Sites to see how our solution has helped brands: Improve productivi...

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Hashtag analytics 101: Using the best hashtags for your social strategy HASHTAG ANALYTICS 101: USING THE BEST HASHTAGS FOR YOUR SOCIAL STRATEGY

blog article

Feb 20, 2019

When it comes to your company’s social media marketing, hashtags are pretty much an essential part of your content strategy. These useful little links create the perfect method for finding relevant content to share, giving your audience an easy...

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Bridging the Digital Marketing Divide BRIDGING THE DIGITAL MARKETING DIVIDE

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Feb 20, 2019

Marketing technology has the potential to help marketers achieve great things, but as MarTech stacks grow, often so too does the divide between having marketing technology and driving results with it. We call this the digital marketing divide.

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THE ULTIMATE LIST OF MARKETING SPEND STATISTICS FOR 2019 THE ULTIMATE LIST OF MARKETING SPEND STATISTICS FOR 2019

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Feb 20, 2019

Marketing spend has flattened out over the past two years, but budget allocations for digital channels are taking up a bigger piece of the pie. Many CMOs are using their budgets to make bigger investments in technology, especially analytics. To bette...

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Affiliate Email Marketing: Essential Guide for Beginners (2019) AFFILIATE EMAIL MARKETING: ESSENTIAL GUIDE FOR BEGINNERS (2019)

blog article

Feb 20, 2019

Affiliate marketing is one of the golden low-investment methods to achieve regular passive income. If you are an affiliate, it lets you earn profits by recommending products of other companies and doesn’t require a warehouse, call center, or cu...

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Video marketing statistics to know for 2019 VIDEO MARKETING STATISTICS TO KNOW FOR 2019

blog article

Feb 20, 2019

Video is a highly effective form of content and its popularity has gone hand-in-hand with the rise of social media. Despite the fact that so many of us consume online videos on a daily basis, many marketers still aren’t using video as part of t...

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7 Smart Ways to Fuel Business Growth 7 SMART WAYS TO FUEL BUSINESS GROWTH

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Feb 20, 2019

Growth. It’s the holy grail for any business. But how do you unlock it? Download this eBook to learn how experienced executives and entrepreneurs from growing businesses are: Building trust with customers Transforming customer experience Identifying ...

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How-To Guide: Reducing Your Costs with DocuSign HOW-TO GUIDE: REDUCING YOUR COSTS WITH DOCUSIGN

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Feb 20, 2019

SAVING MONEY. IT’S A REQUIRED STEP FOR BUSINESS SUCCESS. Now is the time for digital transformation. In order to compete, LOB leaders must reinvent their processes and the businesses they operate in or be left behind. Companies today spend about $8B ...

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DocuSign for Legal Departments DOCUSIGN FOR LEGAL DEPARTMENTS

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Feb 20, 2019

In today’s fast-paced business environment, the legal department is often the bottleneck to faster execution. Procurement and marketing teams are demanding greater efficiency from the legal department to accelerate their business relationships.Downlo...

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Getting Started With Marketing Personalization GETTING STARTED WITH MARKETING PERSONALIZATION

blog article

Feb 19, 2019

To reach customers, a generic email, text, or Facebook ad won't cut it. Today's customers have high expectations. They expect personalized advertising that's relevant to their lives, and they are willing to help make that happen.As many a...

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High Octane Digital Marketing HIGH OCTANE DIGITAL MARKETING

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Feb 19, 2019

Using real-time data to inform online marketing decisions each step of the way - no more guessing if it's working or not.

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Using Email Marketing Automation Constant Contact USING EMAIL MARKETING AUTOMATION CONSTANT CONTACT

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Feb 19, 2019

When you hear the term 'email marketing automation,' do you immediately think of something that sounds scary, expensive or impersonal?At Constant Contact, our email marketing automation tools are easy-to-use, affordable and designed to help s...

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7 Great Instagram Scheduling Tools for 2019 7 GREAT INSTAGRAM SCHEDULING TOOLS FOR 2019

blog article

Feb 19, 2019

Instagram requires a lot of work. To succeed, you’re expected to live and breathe the platform 24/7.But what if I told you about tools that don’t require a 24/7 commitment but make it seem like you operate the account all day and night.Ev...

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5 Essential Daily SEO Tasks for B2B Marketing in 2019 5 ESSENTIAL DAILY SEO TASKS FOR B2B MARKETING IN 2019

blog article

Feb 19, 2019

It’s no secret that having a routine can be beneficial. After all, life can get overwhelming (hello reporting week) and it can be easy to forget just what it is you need to do each day. For me, I have a daily routine that ensures I know what&rs...

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How to Measure Event Marketing Performance and ROI HOW TO MEASURE EVENT MARKETING PERFORMANCE AND ROI

blog article

Feb 19, 2019

Events are often one of the biggest marketing expenses. If this is the case, why do so few of us measure the real impact of these initiatives? According to Event MB, 85% of event planners use event registration software, 61% use event marketing tools...

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How to Build the Perfect LinkedIn Company Page HOW TO BUILD THE PERFECT LINKEDIN COMPANY PAGE

blog article

Feb 18, 2019

Be honest: when’s the last time you updated your LinkedIn company page? Although the platform may not seem to be scoring as many headlines as Facebook or Instagram, companies can’t afford to sleep on their LinkedIn presence. LinkedIn&rsqu...

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4 Marketing Tips on How to generate more leads with your Online Quiz 4 MARKETING TIPS ON HOW TO GENERATE MORE LEADS WITH YOUR ONLINE QUIZ

blog article

Feb 18, 2019

The desire of every business owner is to generate more leads. This is revealed in HubSpot’s 2018 Ultimate Marketing Statistics. Hubspots‘ State of Inbound survey reveals that 63% of respondents say generating traffic and leads is their co...

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WINNING STRATEGIES FOR GO-TO-MARKET PLAN WINNING STRATEGIES FOR GO-TO-MARKET PLAN

whitepaper

Feb 16, 2019

The underlying elements of developing and implementing a goto-market strategy has been evolving at a rapid pace. Although the precinct of branding, messaging, new product launch, channel strategies and financial goals setting will not change much. Ho...

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Best Email Marketing Software 2019 BEST EMAIL MARKETING SOFTWARE 2019

video

Feb 16, 2019

What autoresponder is right for you? I provide a detailed comparison of Mailchimp, Aweber, ConvertKit, and Drip to help you determine which one is the best. In this video, I review and compare pricing, features, pros and cons for each autoresponder.

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5 Tips for Digital B2B Marketers to Consider While Planning Their Campaigns 5 TIPS FOR DIGITAL B2B MARKETERS TO CONSIDER WHILE PLANNING THEIR CAMPAIGNS

blog article

Feb 16, 2019

Planning marketing and advertising campaigns for 12 months can be quite a task. And for B2B marketers, it is even more crucial that their campaigns align with the clients’ integrated marketing plan in order to be effective. So here are some top...

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5 of the Best Cold Email Formulas for Lead Generation 5 OF THE BEST COLD EMAIL FORMULAS FOR LEAD GENERATION

blog article

Feb 15, 2019

Using a word-for-word template has its place. But formulas can adapt to nearly any sales pitch, product and service making them a better choice for cold email. Whether it’s been finding clients for my company or working as a Content Manager in ...

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How To Write A Great Product Description Page HOW TO WRITE A GREAT PRODUCT DESCRIPTION PAGE

blog article

Feb 15, 2019

Every web-browsing human being reads a product description, almost every day. Most product descriptions are eye-bleeding horrors of lousy copy and unclear information. That means some of the most-read digital content is some of the worst. You’r...

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Creating a Post-Purchase Email Strategy with Simple, Smart Segmentation CREATING A POST-PURCHASE EMAIL STRATEGY WITH SIMPLE, SMART SEGMENTATION

blog article

Feb 15, 2019

Let’s talk about 2019 email marketing planning. When you sit down with your marketing director and they you how to increase email revenue by five-plus percent, increase your repeat customer rate, and slow customer churn; what’s your answe...

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7 influencer marketing tips you need to know in 2019 7 INFLUENCER MARKETING TIPS YOU NEED TO KNOW IN 2019

blog article

Feb 15, 2019

Everything changes. Five years ago, you could easily market your products through ads and could make a nice amount of revenue. If your ads were featured on larger websites, you’d basically be set for some time.  Unfortunately for some, tha...

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How to Use Instagram to Grow Ecommerce Sales HOW TO USE INSTAGRAM TO GROW ECOMMERCE SALES

blog article

Feb 14, 2019

Instagram sees engagement from over one billion active users every month, offering brands a unique opportunity to interact with potential customers right where they are. Instagram's visual-heavy platform can be harnessed to boost ecommerce sales ...

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3 Common Beliefs That Will Sabotage Your Marketing 3 COMMON BELIEFS THAT WILL SABOTAGE YOUR MARKETING

blog article

Feb 14, 2019

Marketing success is not just the result of sound strategy and disciplined execution.  Those are of course key ingredients, but there’s one more ingredient that I would argue is more important: Your mindset.Over the past many years I&rsquo...

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4 Website Mistakes That Could Be Costing You Sales 4 WEBSITE MISTAKES THAT COULD BE COSTING YOU SALES

blog article

Feb 14, 2019

I received a question recently from a newsletter subscriber who asked, “How do I know if I’m losing sales on my website?”The short answer is that every website is losing sales every single day.  There’s no way to convert ...

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Capturing Leads With Content: How To Guest Post Your Way To More Sales CAPTURING LEADS WITH CONTENT: HOW TO GUEST POST YOUR WAY TO MORE SALES

blog article

Feb 14, 2019

With more and more customers looking to buy online, digital marketing is becoming increasingly important for businesses. Building an online presence is now an essential cornerstone of generating and capturing digital leads, although there are many wa...

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40 Major SEO Mistakes You Must Avoid in 2019 40 MAJOR SEO MISTAKES YOU MUST AVOID IN 2019

infographic

Feb 14, 2019

Are you struggling to get your website to rank on the first page of Google? Want to see if you’re making any SEO mistakes that could be holding your website back?The team from SEMrush share their key SEO mistakes to avoid in this infographic. T...

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Why Prioritize Local SEO? WHY PRIORITIZE LOCAL SEO?

blog article

Feb 14, 2019

Local SEO consists of many different local citation components, but is absolutely vital to the success of any organization aiming to reach to a nearby audience. Whether it’s a brick-and-mortar store, a ground campus for a major university, or a...

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How to Create a Catching Facebook Ad HOW TO CREATE A CATCHING FACEBOOK AD

blog article

Feb 13, 2019

A good ad can perk the interest in your client’s product or services while a mediocre ad can have the very opposite feeling happen. There are some pretty solid arguments for you to get a handle of that one more time. Statistics speak louder tha...

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Almost 60% of marketers haven’t implemented AMP, see why (and why it’s no excuse) ALMOST 60% OF MARKETERS HAVEN’T IMPLEMENTED AMP, SEE WHY (AND WHY IT’S NO EXCUSE)

blog article

Feb 13, 2019

When it comes to page speed, a few seconds of slowdown can cost you. Slow load times cripple conversion rates, raise the price you pay for ad impressions, and even drive qualified traffic to your competitors.All this being true, Accelerated Mobile Pa...

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How to Use Content Marketing to Develop Your Audience’s Stages of Awareness HOW TO USE CONTENT MARKETING TO DEVELOP YOUR AUDIENCE’S STAGES OF AWARENESS

blog article

Feb 13, 2019

Schwartz observed that in order to sell with copy, we need to understand the stage of awareness of the people reading our advertisement. To recap, those stages are:Most Aware: Your prospect knows your product, and only needs to know “the deal.&...

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6 Marketing Trends You Should Actually Follow in 2019 6 MARKETING TRENDS YOU SHOULD ACTUALLY FOLLOW IN 2019

blog article

Feb 13, 2019

New year, new marketing trends. And the buzz in 2019 is all about using technology to deliver more personalized and powerful marketing. 2019 is continuing to see the trend of marketing and technology becoming intertwined. Marketing automation and Art...

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How to Measure Digital Marketing Impacts on Physical Retail Sales HOW TO MEASURE DIGITAL MARKETING IMPACTS ON PHYSICAL RETAIL SALES

whitepaper

Feb 13, 2019

Digital advertising spend continues to grow, in part because marketers can more easily measure its impacts. Web analytics tools allow marketers to track an ad’s click through to e-commerce sales- all to prove ROI based on “last click&rdqu...

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3 reasons Facebook Ad testing is essential 3 REASONS FACEBOOK AD TESTING IS ESSENTIAL

blog article

Feb 13, 2019

Facebook is changing the game for advertisers. In recent years, the social network has focused on improving its optimization algorithm and native advertising tools, which have allowed smaller companies to compete without having to invest in third-par...

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THE ULTIMATE GUIDE TO RELEVANT CONTENT MARKETING IN 2019 THE ULTIMATE GUIDE TO RELEVANT CONTENT MARKETING IN 2019

blog article

Feb 13, 2019

There exists a dark and dreary place where little to none of your potential customers are hanging out. It’s called yesterday’s news, and it’s where brands end up when they get lost in the crowd, struggling to find their standout pos...

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Targeted Email Marketing. Strategies to Increase CTR and Open Rate TARGETED EMAIL MARKETING. STRATEGIES TO INCREASE CTR AND OPEN RATE

blog article

Feb 13, 2019

Your customers all shop differently. So the one-email-fits-all marketing won’t work if you want to keep an engaged and responsive audience. In fact, 53% of users hit the unsubscribe button due to getting too many irrelevant offers from brands. ...

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11 Key Ways to Make Content Marketing Effective 11 KEY WAYS TO MAKE CONTENT MARKETING EFFECTIVE

blog article

Feb 13, 2019

When you think about it, the internet should make it easier than ever to reach your customer base. Yet most small to medium companies seem to struggle with how to use the internet effectively.  Investing in digital advertising seems to be a must...

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 The Hosted VoIP Buyer’s Guide THE HOSTED VOIP BUYER’S GUIDE

whitepaper

Feb 13, 2019

Your business needs a new phone system. Your customers, suppliers, partners, employees—they all expect you to have a phone system. But what kind of system is the best fit for the way your company works? It's an important question because that system...

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 The Hosted VoIP Buyer’s Guide THE HOSTED VOIP BUYER’S GUIDE

whitepaper

Feb 13, 2019

Your business needs a new phone system. Your customers, suppliers, partners, employees—they all expect you to have a phone system. But what kind of system is the best fit for the way your company works? It's an important question because that system...

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Brand Perception: What It Is, Why It Matters and How to Measure It BRAND PERCEPTION: WHAT IT IS, WHY IT MATTERS AND HOW TO MEASURE IT

blog article

Feb 12, 2019

When was the last time you really thought about your perception of a product brand or service?  Sure, we might use online brands every day in our work or at play, but do you think about how you perceive a brand? You should.Brand perception is im...

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The Case Against Twitter THE CASE AGAINST TWITTER

blog article

Feb 12, 2019

Let’s cut to it: Twitter is a major social platform but, for a lot of businesses, it doesn’t work.The thing is, Twitter is not the advertising juggernaut it was once perceived to be and with the trolling, influencers, and political back a...

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Search Engine Marketing (SEM), Pay-Per-Click (PPC), Google Ads Explainer Video SEARCH ENGINE MARKETING (SEM), PAY-PER-CLICK (PPC), GOOGLE ADS EXPLAINER VIDEO

video

Feb 12, 2019

ExaWeb Solutions Company explains how Search Engine Marketing (SEM), Pay-Per-Click (PPC) or Google Ads works for our local customers in the Philippines and our international clients worldwide.

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SEO vs PPC - Which One Should You Invest In First? SEO VS PPC - WHICH ONE SHOULD YOU INVEST IN FIRST?

video

Feb 12, 2019

Search Engine Optimization vs Pay Per Click Advertising - Which One Should You Invest In First? When it comes to PPC vs SEO, you might have a limited amount of resources to put towards one or the other. You want to invest resources in search engine o...

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2019 SEO Insight 2019 SEO INSIGHT

blog article

Feb 12, 2019

Search Engine Optimization (SEO), along with social media marketing, is amongst the most popular methods to get more traffic for a website. If you want to see your company page feature right on top of Google search results, employing SEO techniques i...

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The Benefits of High Pressure Processing (HPP) for Retailers THE BENEFITS OF HIGH PRESSURE PROCESSING (HPP) FOR RETAILERS

whitepaper

Feb 12, 2019

Universal Pure is the largest provider of High Pressure Processing (HPP) and value-added services in North America. Our team is delighted to offer retailers our knowledge, expertise, and an in-depth analysis of Own Brand products that can benefit fro...

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10 Merchandising Hacks To Future-Proof Your Retail Business 10 MERCHANDISING HACKS TO FUTURE-PROOF YOUR RETAIL BUSINESS

whitepaper

Feb 12, 2019

It's undeniable: The new retail reality is no longer about juggling channels. There's not just the question of online vs. in-store. The new age consumer expects captivating experiences from retailers. Magnetic merchandising across all channels – in-s...

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How Digital Marketing and Local SEO will affect your Small Business in 2019? HOW DIGITAL MARKETING AND LOCAL SEO WILL AFFECT YOUR SMALL BUSINESS IN 2019?

video

Feb 11, 2019

At Go Digital Cyprus we aim to help Small Businesses through web developing, social media marketing, search engine optimization and especially local SEO to remain viable and gain competitive advantages.

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Why All Great Marketing Contains the Power of the Placebo Effect WHY ALL GREAT MARKETING CONTAINS THE POWER OF THE PLACEBO EFFECT

blog article

Feb 11, 2019

Tumors the size of oranges had invaded the man’s neck, groin, chest, and abdomen. The patient’s only hope was a new experimental cancer drug called Krebiozen.Three days after initial treatment, the man was out of bed and joking with nurse...

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BeatzCoin White Paper v0.3 BEATZCOIN WHITE PAPER V0.3

whitepaper

Feb 11, 2019

VibraVid is here to change the way consumers interact with digital content, while increasing the revenue potential of content creators. VibraVid is a free P2P/peer-topeer desktop and mobile streaming application that enables users to view and listen ...

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21 Instagram Facts That All eCommerce Businesses Should Know 21 INSTAGRAM FACTS THAT ALL ECOMMERCE BUSINESSES SHOULD KNOW

infographic

Feb 11, 2019

Are you looking for ways to increase sales through your eCommerce website? Have you considered how Instagram could be utilized to assist your growth strategy?

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Communicating to Clients & Stakeholders in a Constantly Changing SEO Landscape COMMUNICATING TO CLIENTS & STAKEHOLDERS IN A CONSTANTLY CHANGING SEO LANDSCAPE

blog article

Feb 11, 2019

Even the most vigilant SEOs have been caught off guard by an algorithm update, changes to the SERP layout, or improvements to the tools we rely on. It can be tiring trying to keep up with a constantly moving target, but it doesn’t even stop the...

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The Fyre Festival Debacle: Should Social Media Influencers Be Accountable for What They Promote? THE FYRE FESTIVAL DEBACLE: SHOULD SOCIAL MEDIA INFLUENCERS BE ACCOUNTABLE FOR WHAT THEY PROMOTE?

blog article

Feb 11, 2019

The campaign promoting the “can’t-miss event of 2017” began with star-studded endorsements by names like Kendall Jenner and Bella Hadid. Then came the glossy video campaign with a booming voice in the background, on a microphone, tr...

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