Rafe VanDenBerg is editor-in-chief of the SellingBrew Playbook and a veteran of
B2B sales, marketing, and pricing. With over 20 years of experience, he’s been a
practitioner for Fortune 500 manufacturers and distributors, a successful independent
consultant and author, as well as a technology innovator.
Over the decades, Rafe has driven profitable growth for both new and well-established
companies. He learned the power of how seemingly small improvements in just the
right places can deliver substantial improvements. He, along with the research team
at MindBrew, work to identify true root causes to expose and publish simple, pragmatic
solutions that companies can implement with minimal disruption.