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Sensis Search Engine Optimisation Product Guidelines

The SEO product helps improve the ranking of a customer’s website on organic search engine results and deliver targeted traffic to the website from major Australian search engines, including Google, Bing and Yahoo7! by employing a range of best practice techniques. These techniques include:
a) On-site activities: changes made directly to the website to improve a customer’s organic search engine ranking. This can include reviewing and optimising the relevancy of keywords and content, using site maps and updating key components of the underlying code with meta and alternate tags.
b) Off-site activities: changes made externally to a website such as creating a presence for the customer’s website on leading directories and social bookmarking sites to improve a customer’s organic search engine ranking. This can include business citation building, keyword link building, competitive link building, social bookmarking and publication of custom blogs.

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Paessler

We believe monitoring plays a vital part in reducing humankind's consumption of resources. Monitoring data helps our customers to optimize their IT, OT and IoT infrastructures, and to reduce their energy consumption or emissions – for our future and our environment. That's why we offer monitoring solutions for businesses across all industries and all sizes, from SMB to large enterprises. We work with renowned partners, and together we tackle the monitoring challenges of an ever-changing world.

OTHER WHITEPAPERS

SEO Best Practices: General Content Creation

whitePaper | March 23, 2022

Content creation is your business’ superpower. Having the right content on your business website allows you to build a relationship with your audience and earn their trust. It also helps you establish your expertise, create brand recognition, and increase lead generation. But you shouldn’t stop at content creation. You have to make sure that your content is optimized and follows SEO best practices. Search engines rank highly optimized content higher than those that are not, and the higher you are on a search page, the easier it will be for potential customers to find you, and the better chance for you to earn their business.

Channel Market Guide 2022

whitePaper | July 31, 2022

Hybrid working has been dominating the channel mindshare this year as businesses start to look at the technology they need on a long term basis. Hybrid working is not merely enabling employees to work remotely, it is a completely integrated approach to how businesses operate in the office, at home, and everything inbetween. The new phase of Hybrid Work, or Hybrid Work 2.0, will be about personalising technology to suit the business or vertical. This could be a fantastic opportunity for partners as businesses look for sector-specific knowledge and digital transformation specialisms.

Master the Art of To-Channel Communications

whitePaper | February 8, 2022

Email fatigue is common in today’s busy digital world. Partners can easily become overwhelmed as incoming emails pile up. Yours may be completely overlooked. How do you float to the top of their inbox? We share 5 important steps to improving communications with Channel Partners so they won’t feel bombarded. Learn how Partners prefer to receive communications, how to define your audience so you can more effectively address their needs and how to give Partner communications a make-over.

The B2B buyer's guide to partnerships software

whitePaper | November 25, 2021

The truth is that most partner relationship management (PRM) software just isn't built for B2B, meaning many SaaS businesses end up choosing partnerships software that fail to scale with their growth, and provide a sub-par experience to partners.

Driving Demand Generation with Partners

whitePaper | August 31, 2022

In late 2021, we collected: 200 data elements, across 5 partner program trends, from over 80 channel professionals, in 60 unique vendor companies. This report examines 3 data-backed trends in demand generation that show how you CAN get partners to drive demand and how you can help. Each trend includes key data points gathered from our vendor survey, plus the advantages and challenges associated with the trend.

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Sensis Search Engine Optimisation Product Guidelines