For the third year running, Shutterstock has commissioned a research study on the important topic of representations of diversity in marketing visuals.
In this webinar, we'll explore the highlights from our annual survey on how marketers are including visuals of diversity in their campaigns. The findings cover the views, attitudes, efforts and feelings that marketers in the U.S, U.K, Australia, Germany and Brazil have around diversity in campaign visuals.
We'll also cover several practical creative tips that you can implement today to start making your visual choices more diverse.
You'll learn:
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Marketers use of diversity in campaigns
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Their views on the importance of diversity in campaigns
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The impact of diversity on brand reputation
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Feelings around regulating stereotyping in campaigns
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How to choose better visuals of gender, relationships, disabilities and race