Marketers are increasingly looking to know their customers, personalize each interaction based on their behavior and engage with them on their channel of choice.
With Salesforce's Digital Marketing Self-Assessment, you’ll be able to evaluate your company across four key dimensions: strategy, customers, technology and operations. Take it now and:
-
Uncover areas of your business where there’s room for Improvement;
-
Use your scores as a way to bring teams together around common goals;
-
Use this assessment as a third-party framework to begin a conversation with key decision makers; and
-
Make changes to deliver personalized, consistent messages on every channel at every stage of the customer lifecycle.