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Creating the Coveted Hotel Guest Experience: Hotelier Perspective

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For some hoteliers, embracing technology to enhance guest service and improve operations has been a tepid affair. Though cost is always a factor, more often than not, it is their perspective that is restraining them.

To help hoteliers align their technology investments with consumer expectations, Oracle Hospitality just commissioned a major study, Creating the Coveted Hotel Guest Experience – Perspectives from Consumers and Hoteliers. The following is an excerpt of that study, providing the viewpoint of hoteliers – comprising 20 enterprises, both chains and independents in the U.S. and Europe – as they face various technology opportunities. Use it as a benchmark to assess your hotel’s initiatives and chart the best path forward.

 


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