Are Your Customers Smiling Right Now?
10 things that make customers smile (and buy) more

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Maybe you have a lot of mobile visitors but not a lot of conversions. Perhaps sales are flat, or you’re seeing less customer churn. On the other hand, you may be growing steadily, but want to go faster.

How can you make your customers happier? Before you think about cutting prices or changing your product, take a look at your online shopping experience. Is it frictionless, accessible, and fun? Does it make customers want to buy and keep coming back?

This eBook covers 10 things that make online customers feel good (and click “buy”). Hint: If you think your online customer experience could be better, comparing your site against this list is a good place to start.


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