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Are you Missing Out on eCommerce
5 reasons why you need to go digital right now
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Many B2B companies have an “if it ain’t broke, don’t fix it” attitude. They believe the secret to their success is having close relationships with their customers. They may get most of their new customers by word of mouth. In addition, they may not have people with the skills needed to run an online business. Or they may hesitate because B2B commerce can be complicated, with multiple approvers and customer-specific products and pricing.
B2B sellers haven’t embraced digital commerce to the same extent as B2C.
Why?
The B2B market is getting bigger.
B2B buyers are getting younger.
B2B buyers who shop online buy more.
B2B buyers love their mobile phones.
Online content has a huge influence on sales.
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