The State of AI-Powered Email Marketing 2017

April 4, 2017

In its 40+ year tenure, email has seen and survived every technology upheaval of the computer age to emerge as one of the most effective marketing channels across nearly every industry. In 2017, email marketers have discovered new ways to supercharge email by taking advantage of another exciting technology: Artificial Intelligence (AI). AI-optimization may be a relatively new chapter in the long history of email marketing, but brands are already realized significant returns from it. Brands that have used AI-powered personalization across their emails have seen significant gains in some of their most essential (and stubborn) performance metrics.

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DPM Social

DPM*Social is a digital marketing agency located in Mumbai, India. Our core focus is to create communities around brands. Using a customer centric approach, we organically grow your target audience into loyal fans. The goal is to create a self-sustaining ecosystem that leads to a beautiful and lasting partnership between your brand and your customers.

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Types of Channel Marketing Partners

Infographic | March 17, 2022

Channel partners can be a big help in promoting an application in a new market, such as an international environment. They can provide insight into the market and help translate local demands into innovations in the application. These partners drive traffic to your site through theirs. They charge you a commission on any sales the traffic produces These partners refer qualified customers to your business, and in return, charge you a commission on any sales that traffic produces.

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Channel Partner Enablement in a Nutshell

Infographic | June 27, 2022

Enabling and empowering your channel partners to enthusiastically sell your services or products is called channel partner enablement. Using channel partner enablement, you can increase your market share and improve your bottom line.

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Inbound Marketing Channel: OOH Advertising

Infographic | February 23, 2022

What is OOH advertising? Out-of-home advertising includes roadside banners, public digital displays, public internet kiosks, and others. It is a key channel of inbound marketing.

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7 Steps to Great Email Marketing

Infographic | December 15, 2019

According to Statista, by 2021, over 320 billion emails will be sent daily, while the average person already receives around 121 emails per day. With so many emails being shared, it's becoming increasingly difficult to get your messages to stand out - which means its more important than ever to ensure that you're ticking all the right boxes, and maximizing your opportunities to get your email messages seen.

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Partner Predictions for 2022: Trends, Challenges and Opportunities

Infographic | June 6, 2022

We surveyed agent/adviser partners about what they are expecting in the year ahead in terms of trends, challenges and opportunities. As you might expect, cybersecurity is top of mind for both partners and their customers. Partners are also seeing new opportunities around larger customers and cloud.

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5 Ways to Build Strong Partner Relationships

Infographic | February 8, 2022

In a well-designed channel model, multiple partners, representing the same vendor, should be trying to win a specific opportunity, albeit with differentiated value-add.

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Spotlight

DPM Social

DPM*Social is a digital marketing agency located in Mumbai, India. Our core focus is to create communities around brands. Using a customer centric approach, we organically grow your target audience into loyal fans. The goal is to create a self-sustaining ecosystem that leads to a beautiful and lasting partnership between your brand and your customers.

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