GSW Advertising
As one of the world’s ten most-awarded healthcare advertising agencies, GSW Worldwide is hellbent not to replace the same old with the same old. This is achieved through a provocative premise – if other brands communicated the way healthcare brands do, how many customers would they have? GSW turns against this premise through discovery of beneath-the-surface customer insights that we impact with stories, simplicity, and authenticity. We call it "speaking people."