Digicliff

The Marketing Advisory Network | May 13, 2020

The global pandemic has changed your buyer’s decision processes no matter what you sell. In some cases, your product has become more critical and sales have increased these past few weeks. In most cases, your sales processes have been disrupted and new prospect closes have slowed. It’s not enough to know there has been disruption. We need to understand how buying has changed for your product, in your target markets, around the personas who use, fund, and champion your solution. One a...

Content Marketing, Marketing Strategy, Marketing Data

Marin Software | December 09, 2022

Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, has joined the Walmart Platform Partner program as an API partner. Brands using the MarinOne platform will now have access to Walmart Connect to launch campaigns that make it easier for brands to connect with customers directly at the point of sale. Marin has been helping advertisers optimize their digital advertising campaigns for over 15 years, helping the world&rsqu...

Tech Data | August 26, 2020

Tech Data and Druva are joining forces for the first time. The distributor will offer Druva’s SaaS data protection platform in North America. The companies also are considering product launches in additional markets. Druva’s SaaS data protection platform protects and manages enterprise backup data across the data center, cloud and endpoint workloads. It is delivered as-a-service and is built on AWS....

Merkle | July 01, 2020

Merkle, a leading technology-enabled, data-driven performance marketing agency and part of Dentsu Aegis Network, has appointed Niyi Duro-Emmanuel to the newly created and expanded role of vice president, Solutions across Merkle UK. The new role responds to the shift that organisations are making to integrate their customer strategy, technology stack and organisational approach to deliver a total customer experience across every encounter they have with a brand. This means shifting focus t...