Cyberkoms Dgtal

DECK 7 | March 23, 2020

Since the implementation of Data Protection Act in 2018, the approach behind the use of data has changed dramatically. Our clients and customers don’t just want a great experience, they also want to make sure they can trust us. Tweet This! And it makes perfect sense in the present time and space. But as data is considered a key factor in positive customer experience, the U.S. brands and agencies have found it to be increasingly complicated to earn customer trust while rem...

Marketing Analytics

Adverity | February 17, 2022

On February 15, Adverity announced the findings of a new study it commissioned Forrester Consulting to conduct. It is called the Total Economic Impact (TEI) study. This study quantifies the average potential return on investment (ROI) for companies using Adverity’s end-to-end platform at 368% over a three-year period. It reveals the potential impact for companies using Adverity to help enhance the way they make insights-driven marketing decisions. Forrester Consulting had ac...

Marketing Strategy

Making Science | September 28, 2021

Making Science, a technological and digital marketing consultancy specialising in e-commerce and digital transformation, has acquired Agua3 Growth Engines, home of Ad-Machina’s adtech technological platform. With this acquisition, the consultancy expands its product portfolio with a scalable platform that optimises search engine campaigns by providing natural language processing solutions. Ad-Machina has previously improved the performance of larger clients campaigns by over 30%. Read More

Channel Partnerships

PR Newswire | May 30, 2023

Future-ready PSA-RMM platform provider SuperOps.ai launched the #TogetherWeCan initiative at the Channel Partners Conference & Expo aimed at supporting Managed Service Providers (MSPs), many of whom struggle with mental health issues silently. SuperOps.ai, which offers an AI-powered Professional Service Automation (PSA) and Remote Monitoring and Management (RMM) platform, set up a 360-degree video booth at the Channel Partners Conference & Expo, held between May 1 and Ma...