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72andSunny


72andSunny has offices in Amsterdam, Los Angeles and New York. We create cultural impact on behalf of brands and have been recognized as one of Fast Company’s Most Innovative Companies 2015 and two-time “Agency of the Year” winner for Advertising Age and Adweek. 72andSunny’s clients include Activision, adidas, Axe, Carl’s Jr./Hardee’s, Carlsberg, Coors Light, Dropbox, ESPN, Google, Samsung, Smirnoff, Sonos, Starbucks, Target, Tillamook, Totino’s, and truth.

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ESPN’s next match-up will pit the Walt Disney-owned sports-media juggernaut against some of its newest and fiercest rivals.

A new series of ads from ESPN aims to prod viewers to choose watching ESPN live rather than streaming a movie, scanning a social-media site for friends’ birthdays or sharing pictures of food. The idea is to seed in viewers’ minds the notion that ESPN content is fresh, live and perishable, while new-media activities on smartphones and tablets...

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