Digital Latte

Mapp | June 11, 2020

Mapp, the insight-led customer engagement platform, has launched a Digital Marketing Playbook, providing marketers and agencies with 100 tactics to improve their digital marketing to increase engagement and grow revenue. The Digital Marketing Playbook launches today as an interactive tool, which is freely available. It provides straight-forward and easy-to-implement digital marketing tactics that are proven to deliver results. A wide range of measures to increase sustainable customer enga...

Avast | January 30, 2020

Jumpshot, a popular marketing analytics tool, will be shut down by parent company Avast following controversy over the unauthorized sale of user data. The decision to shut down Jumpshot comes after an investigation into its harvesting and selling of user data was published by Vice earlier this week. Vice reports that the data in question is highly sensitive and was supposed to remain confidential. Documents obtained by Vice reveal how the Avast antivirus program collects data from people who hav...

Multi Channel Marketing

Aryaka | November 21, 2022

Aryaka®, the leader in Unified SASE solutions, announced today that the company’s Channel Chief and Senior Vice President of Global Channels, Craig Patterson, is among the 20 honorees on the first Channel Futures Networking & Connectivity Channel Leaders list. The list recognizes these individuals as leaders who will determine the future of the channel as they redefine the partner-supplier relationship. The networking and connectivity channel leaders were selected by...

Twitter | February 06, 2020

Twitter acknowledges that there was a problem with their API system that enabled attackers to match phone numbers with their Twitter accounts. The micro-blogging platform became aware of the glitch on December 24, 2019 and immediately suspended the malicious accounts. The investigation team at Twitter also noted that the majority of the requests to the affected API were coming from IP addresses within Israel, Iran, and Malaysia. Twitter also noted that the API endpoint that was af...