Disruptive Advertising

Martech

Business Wire | April 13, 2023

SHI International, one of the largest IT solutions providers in the world, has attained Elite Partner status in the ServiceNow Partner Program. This higher designation reflects SHI’s investment in fortifying the extensive expertise and resources available to the company’s ServiceNow customers. Currently, less than 8% of ServiceNow global partners hold an Elite Partner status. ServiceNow Elite partners have developed five or more practices aligned with ServiceNow prod...

Content Marketing

ZoomInfo | June 09, 2021

ZoomInfo, a worldwide leader in go-to-market intelligence solutions, today declared it has obtained Insent, an authoritative conversational marketing platform that classifies website visitors in real time, utilizes artificial intelligence (A.I.) and advanced lead routing rules to commence real-time conversations, and upsurges conversions. Typically, chat is a tool that teams have neglected to practice because they lack trustworthy intelligence about the buyers on their websites. T...

Omni Channel Marketing

Medallia Experience | February 22, 2023

On February 21, 2023, Medallia, Inc., a worldwide pioneer in customer and employee experience, unveiled Medallia Experience Orchestration (MXO), a platform that assists companies in utilizing omnichannel customer insights to comprehend and tailor to their customer's needs, ensuring an exceptional experience. Medallia Experience Orchestration merges Thunderhead's cutting-edge enterprise technology for real-time interaction management and journey orchestration, which was r...

Magnolia Headless CMS | June 08, 2020

Over a third (31%) of marketers working in the retail sector say that a “lack of clear ownership” is their biggest challenge when building digital experiences. That’s according to new research from leading CMS provider, Magnolia. The Magnolia report, ‘The state of CMS in the retail sector,’ incorporates a survey of 200 marketers and IT professionals and examines the unique needs and challenges of marketers in the retail sector. It revea...