Channel.report: Driving The Ultimate Customer Experience with Predictive Marketing & Personalization

Driving The Ultimate Customer Experience with Predictive Marketing & Personalization

Savvy marketers understand that the data and insights that predictive analytics uncover can be used to not only drive the discovery of the most likely buyers, but also be used to create effective, relevant customer experiences.

The result is :-

  • Why it’s critical to know your ideal customer profile, aka your Customer DNATM
  • How to identify key customer attributes to create targeted customer experiences
  • How to develop and launch a data-driven personalization strategy in less than 30 days.



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